Willow® Partners with Aeroflow Breastpumps to Offer Its Life-Changing Wearable Breast Pump Through Insurance

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Willow is now available as an insurance upgrade option to new and expectant mothers, giving even more moms access to the innovative pump.

Willow Generation 3 Breast Pump

The Willow Wearable Breast Pump currently retails for $499.99. Now at Aeroflow Breastpumps, Willow will be offered as an insurance upgrade option, potentially drastically reducing the out of pocket portion and giving even more moms access to the innovative, popular Willow Pump.

Aeroflow Breastpumps, a durable medical equipment (DME) provider and subsidiary of Aeroflow Healthcare, today announced the addition of the Willow® Wearable Breast Pump, the world’s first quiet all-in-one, in-bra pump, to its selection of top-quality breast pumps available to to new and expectant mothers through insurance.

The Willow Wearable Breast Pump currently retails for $499.99. Now at Aeroflow Breastpumps, Willow will be offered as an insurance upgrade option, potentially drastically reducing the out of pocket portion and giving even more moms access to the innovative, popular Willow Pump.

Willow’s patented technology mimics a baby's continuous suction, making it the only pump that can offer true spill-proof mobility in any position, from multitasking to catching a few minutes of rest laying down. According to a recent survey, 93% of women say that Willow reduces the stress of pumping, with 94% reporting that Willow improved their outlook on pumping. Willow is also the only wearable pump that provides the flexibility to pump directly into both spill-proof, self-sealing storage bags and reusable Milk Containers.

“Aeroflow Breastpumps is excited to be partnering with Willow to expand access to this game-changing breast pump for nursing moms across the country,” said Jennifer Jordan, Aeroflow Healthcare Director of Mom & Baby. “The advancement in technology and design of the breast pump alleviates some of the struggle associated with a daily pumping schedule and we are proud to be offering it through insurance.”

“Partnering with Aeroflow will help hundreds of thousands of moms each year get access to our life-changing breast pump through insurance,” said Vickie Mrva, President and CMO at Willow. “In times like these, motherhood is even more challenging, and the need to multitask and pump hands free is so important. We're excited to make our most advanced, most productive Willow Pump yet now available through insurance.”

Willow Generation 3 is now available on aeroflowbreastpumps.com/willow-generation-3-wearable-double-hands-free-electric-breast-pump.

About Aeroflow Breastpumps

Aeroflow Breastpumps, a subsidiary of Aeroflow Healthcare, is a Durable Medical Equipment (DME) provider specializing in helping pregnant and nursing women qualify for their breast pump through their insurance and the Affordable Care Act. To learn more about Aeroflow Breastpumps and getting a breast pump through insurance, visit https://aeroflowbreastpumps.com.

About Willow®

Willow forever changed the way women pump with the world’s first quiet all-in-one, in-bra wearable breast pump. Willow ditches the long tubes, cords, dangling bottles and loud sucking sounds so moms can pump wherever their day takes them. Because of its proprietary, patented technology, Willow is the only pump that lets women pump in any position without losing a drop of milk. Learn more at http://www.willowpump.com.

*Experienced Willow users who pumped at least 20 times, compared to prior generations

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Samantha Breccia

Ayla Richards
Willow
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