LiSA Initiative Launches New Website to Connect with Women

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New Grassroots Women's Organization's Website is Designed as Resource

LiSA is a movement of diversity, empowerment, and outreach.

LiSA, a women’s initiative launched by First Financial Security, Inc. (FFS), announced its new website at FFS’s annual JumpStart event Jan. 22-24. More than simply an initiative, LiSA is a movement of diversity, empowerment and outreach.

LiSA Chair Debbie Gerlicher said the website was created to address the financial concerns that women from all walks of life experience every day. It will serve as a resource to inform, educate and empower women.

A growing problem in the country today is financial illiteracy. The challenge is that most people don’t have access to a basic financial education. LiSA Initiative offers a financial literacy program designed to educate women about financial concepts, financial planning tools and products. Using this knowledge, women implement financial solutions that can lead to a secure life.

Whether it’s helping women gain control of their current financial situation or providing them with the chance to start their own business, LiSA is putting women in a position to win.

About First Financial Security, Inc. and LiSA Initiative:

A national brokerage agency, First Financial Security, Inc. (FFS) and LiSA Initiative are leaders in providing financial services to meet the needs of women from all walks of life.

First Financial Security, Inc. and LiSA Initiative are committed to providing people with a solid financial education, access to products and financial concepts and an empowering business opportunity to help put them in a position to succeed.

Partnering with some of the country’s leading insurance carriers, First Financial Security, Inc. and the LiSA Initiative equip, train and support thousands of licensed field associates, who deliver quality financial products to households across America.

First Financial Security, Inc. and the LiSA Initiative are headquartered outside Atlanta in Norcross, Georgia and are led by Co-CEOs Phil and Debbie Gerlicher and President Meg Jones.

Join the conversation and stay up-to-date on the latest industry and LiSA news by visiting our Facebook Page and following us on Twitter @LiSAInitiative. Also, be sure to check out our YouTube Channel.

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Laura Manzer

Laura Manzer
since: 01/2015
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