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Xplifi Adds Two New Board Members, Boosts Go-to-Market Expertise


News provided by

Xplifi

Oct 15, 2026, 11:45 ET

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New members bring decades of revenue leadership and SaaS scaling experience as the company grows its AI-driven Lead as a Service platform for MSPs.

PITTSBURGH, Oct. 15, 2026 /PRNewswire-PRWeb/ -- Xplifi, a new Lead as a Service (LaaS) company serving the small business and managed service provider (MSP) market, today announced the addition of two new board members.

The new board members include Kevin Miller and Paul Cunningham.

"Kevin and Paul each bring a rare combination of hands-on marketing and sales leadership and a track record of scaling SaaS companies," said John McCallum, CEO of Xplifi.

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  • Miller brings more than 25 years of experience in marketing technology, dating back to the early wave of marketing automation startups in the early 2000s. With both hands-on and strategic experience, he has helped companies implement and mature their marketing tech stacks. Miller served as CMO of Neat, helping lead the company's transformation from a hardware business to a SaaS platform, before returning to independent consulting. Miller is currently the VP of Marketing at AMBIR, a Chicago-based provider of OCR scanners and software for healthcare and other industries.
  • Cunningham, a five-time Chief Revenue Officer with a track record of driving scalable growth across startup, public, private, and PE-backed SaaS companies. As CRO at PTC (NASDAQ: PTC) and CCO at Ellucian, Paul helped drive 4x and 2.5x equity market cap growth, respectively, across both organizations. Throughout his career, Paul's go-to-market leadership has contributed to a combined $6 billion in exit value for the companies he has served. He currently serves as an advisor, investor, and founding CRO of Circuitry.ai.

"Kevin and Paul each bring a rare combination of hands-on marketing and sales leadership and a track record of scaling SaaS companies," said John McCallum, CEO of Xplifi. "As we expand our platform and deepen the value we deliver to MSPs, their perspective on building demand generation engines and go-to-market motions that actually convert will be invaluable."

Miller and Cunningham join current Xplifi board members David Murphy, Tasos Tsolakis, and Bob Kocis.

"The MSP market is underserved when it comes to modern, data-driven go-to-market support," said Cunningham. "I'm excited to work alongside Xplifi's board and leadership team to help scale the business and deliver measurable growth for its customers."

About Xplifi

Xplifi is a purpose-built Lead as a Service (LaaS) platform that helps Managed Service Providers grow through intelligent lead generation and management. With AI at its core, Xplifi helps MSPs identify, target, and connect with their ideal customers—faster, smarter, and more affordably. Learn more about how Xplifi works.

Media Contact

Courtney Riggio, Xplifi, 1 7246300944, [email protected], https://xplifiai.com/

SOURCE Xplifi

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