Your Auto Advocate Launches Deal School, Helping Car Buyers Level the Playing Field with Dealers

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In-Depth Online Curriculum is Available Free for All Car Buyers

We're leveling the playing field by giving car buyers the information, expertise and tools monopolized by dealers -- until now.

Your Auto Advocate, the car buyer resource that levels the playing field by equipping car buyers with information, expertise and tools traditionally monopolized by dealers, today announced the launch of Deal School. Your Auto Advocate Deal School is a comprehensive car buying curriculum led by retired dealership general manager, Ray Shefska and his son, Zach Shefska, co-founder and CEO of Your Auto Advocate.

"Deal School takes 40 years of knowledge I developed by working in dealerships and puts that expertise into an accessible, fun curriculum to help car buyers feel more confident in all aspects of the deal process,” said Ray Shefska, the star of Your Auto Advocate's popular YouTube channel and advisor to Your Auto Advocate.

"With the launch of the incredibly powerful and completely free Deal School curriculum, we are making it possible for every person in the United States to learn the ins and outs of the dealership sales process, from how salespeople are trained to critical negotiating dos and don'ts, all from the perspective of an insider working to help you get the best deal every time you buy a car."

"We started Your Auto Advocate to solve hard problems for car buyers. Since most people only purchase an automobile once every several years, they're almost always at a significant disadvantage to the dealership sales people," noted Zach Shefska. "Because what you don't know can in fact hurt you very much in the car buying process, we created Deal School to empower countless car buyers who feel frustrated and disadvantaged. Ultimately, we think this benefits not just car buyers but also dealerships, because our data-driven approach to deal analysis and negotiation is fair for both sides and is designed to lower friction both through customer empowerment and by setting realistic deal expectations."

Deal School is broken into six core lessons featuring more than 50 videos:

  • How car dealerships operate
  • Initial outreach to the dealership
  • How to select a car
  • How to negotiate a car deal
  • Choosing how to pay for the car
  • What to expect in the Finance & Insurance office

The complete curriculum contains more than 3 hours of lessons along with fun quizzes to reinforce important information. Students can easily skip between lessons to view key topics of interest or to re-review important material.

Try Deal School now. All lessons are completely free, a $29.99/month value.

Market Price Report Tool Coming Soon
Your Auto Advocate also announced that in October, it will launch its new Market Price Report, an essential shopping tool that will allow car buyers to leverage the exclusive vehicle analysis and expertise offered by Your Auto Advocate on any car shopping site. Go here to join more than 10,000 others on our waitlist to be alerted when the Market Price Report launches to Your Auto Advocate insiders.

Ray and Zach Shefska are currently accepting requests for media interviews to discuss the car buying process, consumer advocacy and Deal School. Call us at (855) 587-2886 or email media[at] today to set your appointment. We would love to chat with you.

About Your Auto Advocate
Your Auto Advocate exists to help consumers navigate the car buying process. Buying a vehicle shouldn’t be so hard. We’re leveling the playing field by giving car buyers the information, tools and expertise traditionally monopolized by dealers--until now. Founded in 2019, Your Auto Advocate comprises a popular YouTube channel, Deal School, and a soon-to-be-released platform that uses technology and content to arm car buyers with information, expertise and actionable recommendations, all to make car buying easier, fairer and less intimidating for everyone.

Your Auto Advocate
(855) 587-2886

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Nathaniel Wilkins
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