Former Discovery Education and Imagine Learning CEO joins alongside new Chief Revenue Officer EJ Caffaro to strengthen leadership and advance career readiness nationwide
AMERICAN FORK, Utah, Oct. 20, 2026 /PRNewswire-PRWeb/ -- YouScience®, the leading education technology company transforming college and career readiness, today announced the appointment of Jeremy Cowdrey as Chief Executive Officer (CEO) and EJ Caffaro as Chief Revenue Officer (CRO). The appointments position YouScience for its next stage of growth as the company builds on its momentum and expands its impact across K–12 education.
Cowdrey brings more than 30 years of experience in education technology, with a proven track record of leading and scaling organizations that serve students and educators. He previously served as CEO of Discovery Education, where he led the creation and implementation of award-winning digital products reaching approximately 4.5 million educators and 45 million students worldwide. Prior to Discovery Education, Cowdrey served as CEO of Imagine Learning, where he played a key role in scaling the company from less than $1 million to hundreds of millions in annual revenue. His extensive experience driving business growth, expanding market reach, and advancing innovation in education technology positions him to guide YouScience through its next phase of growth.
"YouScience has built something truly differentiated in education—a platform that uses objective, performance-based aptitude discovery to help students uncover natural capabilities they may not have recognized and connect those insights to meaningful education and career opportunities," said Cowdrey. "By introducing students to their aptitudes early, we can help them make more informed decisions about their pathways and future. As schools and states look for more effective ways to prepare students, there is an incredible opportunity to expand our reach and deepen our impact. I'm excited to work alongside this team to build on the strong foundation already in place and help more students discover what's possible."
Caffaro joins the executive leadership team with 20 years of experience driving revenue growth and scaling organizations across the education and technology sectors. He previously served as Chief Growth Officer at Art of Education University bringing expertise in building high-performing teams, expanding partnerships, and accelerating growth.
The leadership appointments come during a period of significant momentum for YouScience, reflecting growing demand for solutions that connect education and career readiness. In 2026, YouScience reached more than 1.4 million unique student users, reflecting continued year-over-year growth. Additionally, during the 2025–26 academic year, more than 1.6 million YouScience® Industry Certification exams were taken, an increase of more than 15% over the previous year's record numbers. Beyond its expanding reach, YouScience is helping schools and districts achieve measurable student outcomes. Individual district success stories highlight this impact, including a 152% increase in career and technical education (CTE) enrollment and participation, a 48% increase in new student enrollment with aligned community colleges, and hundreds of thousands of dollars in college tuition savings as high school students earn college credit through industry-recognized certifications.
YouScience is also expanding its role in statewide college and career readiness initiatives. In Utah, the company was selected by the Utah State Board of Education to deliver a career mapping solution supporting the state's First Credential Program, powered by Brightpath.
As part of the leadership transition, YouScience Founder and former CEO Edson Barton will remain with the company as Founder and Head of Strategic Partnerships, focusing on strengthening key relationships and advancing strategic opportunities that support the company's long-term mission. Founder and Chief Product Officer Philip Hardin will also continue in his role, with a focus on driving product innovation and continuous improvement as YouScience expands its impact across schools, districts, and states nationwide.
About YouScience
YouScience® is a leading education technology company dedicated to empowering individuals with the insights and credentials needed to succeed in school, career, and life. Its award-winning platform, YouScience Brightpath®, is the only college and career readiness solution built for both compliance and impact—combining objective, performance-based aptitude discovery, industry-recognized certifications, and meaningful career connections. By connecting validated aptitude and skills data with education and workforce opportunities, YouScience helps individuals uncover their natural talents, validate their capabilities, and make more informed decisions that lead to better career outcomes. YouScience has served more than 13,400 educational institutions and millions of users nationwide, helping students, educators, counselors, and families navigate education and career pathways with greater confidence. To learn more about YouScience, visit youscience.com
Media Contact
Lindsay Hull
Zer0 to 5ive for YouScience
Media Contact
Lindsay Hull, YouScience, 1 323-500-3294, [email protected], www.youscience.com
SOURCE YouScience
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