Butler Street Announces Release of Best-in-Class Account Management eLearning Course
ATLANTA (PRWEB) May 02, 2023 -- Butler Street, a leading management consulting, training, and research firm, is proud to announce the release of its newest elearning course focused on account management. This comprehensive course is designed to help companies recognize and reduce the risk of client churn, strengthen, and advance client relationships, and build both economic and emotional barriers to exit.
"We are thrilled to release this best-in-class account management elearning course," said Mike Jacoutot, Founder and Managing Partner of Butler Street. "Our team has worked tirelessly to develop a program that will empower account managers to strengthen their client relationships and reduce the risk of defection. We are confident that this course will be an invaluable resource for businesses looking to build a strong foundation of client loyalty."
Through this interactive course, account managers will learn how to stop measuring relationship health based on "guesses" or "gut feelings." Instead, they will discover how to structure and quantify the health of client relationships, as well as how to spot and respond to an indicator of client risk using the tools and concepts found in this course.
Account managers will learn how to leverage the 3×3 rule to expand their web of influence within client organizations, ensuring that lost accounts due to a client contact leaving their job become a thing of the past. They will also learn how to grow revenue and block the competition out through client expansion, ensuring that they are a partner not easily replaced.
“As a mid-sized and rapidly growing staffing firm, we needed very practical and actionable client delivery best practices with supporting metrics that we could immediately quantify. After considering the high cost and bandwidth required to build this internally, we chose to implement Butler Street’s online learning solution and it is a game-changer that aligns perfectly with our commitment to service excellence. Our team is engaged in the learnings and remains excited as they build client relationships, continually uncover client needs, and plan effective client meetings and business reviews. Implementing Butler Street AM training fosters a cohesive team with an aligned purpose and drives positive metrics that we celebrate.” – Michelle Sims, CEO YUPRO Placement
Imagine no longer having to make assumptions about what your clients want or need. Instead, account managers will learn how to uncover client needs and priorities by understanding their operating reality.
The course also teaches account managers how to plan and structure effective client meetings that continually strengthen the client relationship. No longer will they have to endure meetings that feel like a waste of time.
Finally, the course emphasizes the importance of moving from order-taking to partnering. Account managers will learn how to diagnose and respond to market forces their clients face and position their business as an irreplaceable partner.
"It's real simple, 100% of a company's revenue comes from their existing customers, and yet we saw a void in the marketplace with respect to account management training,” adds Mary Ann McLaughlin, Managing Partner. “Our newly released Account Management elearning fills this void by providing account managers at all levels of an organization with the knowledge and skills they need to not only retain existing customers but also grow their revenue. With this training, companies can build a strong foundation of client loyalty and position themselves as irreplaceable partners."
Butler Street's account management elearning course is available now. For more information or to enroll, visit https://www.butlerstreetonline.com/account-management-effectiveness
About Butler Street
Butler Street is a management consulting, training, and research firm that specializes in client and talent development. Butler Street’s managing partners have years of experience in executive-level sales, marketing, and operations experience across the print, staffing, and revenue cycle industries. Butler Street helps companies and their people grow by providing customized tools, technology, and training programs that deliver lasting results in the two most challenging areas that companies face: client and talent development.
For more information: http://www.butlerstreet.com. Contact: Susan Galloway, Director of Marketing , [email protected].
Susan Galloway, Butler Street, https://www.butlerstreet.com, 1 309-696-3548, [email protected]
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