Celebrity chef Derrick Fox joins THOR Kitchen as brand advocate
LOS ANGELES (PRWEB) January 09, 2020 -- THOR Kitchen has announced a partnership with celebrity chef and MasterChef Season 6 runner-up Derrick Fox. As a brand advocate, Fox will highlight THOR Kitchen products through social media campaigns, custom recipes and on-site events while sharing his own journey from aspiring home chef to accomplished professional.
“THOR has a vibe that is different than most appliance companies and gives home chefs tools with the quality you would find in a professional kitchen,” said Fox. “I cook a lot and it’s nice that my THOR Kitchen suite can handle it. Their stuff is even stronger than it looks and I can’t wait to share everything I’ve been creating.”
Chef Fox will also be at THOR’s booth #SL3811 at KBIS (Kitchen and Bath Industry Show) in Las Vegas in January 2020 to conduct cooking demos at the annual tradeshow.
“Chef Derrick creates and innovates at such an elite level and has perfected his wide range of skills in his own home kitchen,” said Kyle You, THOR Kitchen Managing Director. “We are excited to partner with him as a brand advocate because he truly represents THOR Kitchen’s commitment to providing home chefs with powerful appliances that can handle anything.”
Born in Fort Meyers, Florida, Fox toured the United States as a professional drummer while also nurturing his natural talent and love for food. Fox watched his culinary idols on television and used Internet research to hone and perfect cooking techniques from blending flavors to plating. In 2015, Fox was runner-up on season 6 of MasterChef, sending him on the path to a culinary career.
Fox has traveled across North America judging cooking competitions and cooking for high-profile events and celebrities. His pop-up dinners offer guests the opportunity to enjoy delicious and visually impressive dishes inspired by childhood memories, his MasterChef experiences and his travels. Charity work is also a main focus for Fox; over the last two years, he has helped raise more than $150,000 for several nonprofit organizations throughout the country.
For custom recipes by Chef Derrick Fox, please visit https://thorkitchen.com/blog/.
About THOR Kitchen
THOR Kitchen is a manufacturer of mass-premium pro-style kitchen appliances, offering the first full suite of the most affordable pro-style kitchen appliances on the market today. Based in Southern California, THOR Kitchen provides all of the power and performance of a premium appliance, built to the highest standards of quality, style and energy efficiency—yet at a practical price. For more information about THOR Kitchen and its full suite of affordable pro-style kitchen appliances, visit thorkitchen.com.
About Derrick Fox
As long as he can remember, Derrick Fox has had a natural talent and love for food. In 2015, Fox was runner up on season 6 of MasterChef, propelling him into the culinary world. Fox has since traveled across North America showcasing his artistic food style, superb plating technique and dynamic personality through pop-up dinners, personal appearances and cooking at high-profile events. For more information on Derrick Fox, visit his Facebook page at facebook.com/ChefDerrickFox.
Luis D. Sosa, Merlot Marketing, 916-285-9835, [email protected]
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