Accessibility Statement Skip Navigation
  • Why PRWeb
  • How It Works
  • Who Uses It
  • Pricing
  • Login
  • GDPR
  • Create a Free Account
Return to PRWeb homepage
  • News
  • Resources
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All News Releases
      • Multimedia Gallery

      • All Multimedia
      • All Photos
      • All Videos
  • Business & Money
      • Auto & Transportation

      • Aerospace, Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads and Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking and Road Transportation
      • View All Auto & Transportation

      • Business Technology

      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • View All Business Technology

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Financial Services & Investing

      • Accounting News & Issues
      • Acquisitions, Mergers and Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalization
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • View All Financial Services & Investing

      • General Business

      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls and Research
      • Trade Show News
      • View All General Business

  • Science & Tech
      • Consumer Technology

      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • View All Consumer Technology

      • Energy & Natural Resources

      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil and Gas Discoveries
      • Utilities
      • Water Utilities
      • View All Energy & Natural Resources

      • Environ­ment

      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • Aerospace & Defense
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation and Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking and Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • Carriers and Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • Animals & Pets
      • Beers, Wines and Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics and Personal Care
      • Fashion
      • Food & Beverages
      • Furniture and Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewelry
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Health

      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • View All Health

      • Sports

      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • View All Sports

      • Travel

      • Amusement Parks and Tourist Attractions
      • Gambling & Casinos
      • Hotels and Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • Advocacy Group Opinion
      • Animal Welfare
      • Congressional & Presidential Campaigns
      • Corporate Social Responsibility
      • Domestic Policy
      • Economic News, Trends, Analysis
      • Education
      • Environmental
      • European Government
      • FDA Approval
      • Federal and State Legislation
      • Federal Executive Branch & Agency
      • Foreign Policy & International Affairs
      • Homeland Security
      • Labor & Union
      • Legal Issues
      • Natural Disasters
      • Not For Profit
      • Patent Law
      • Public Safety
      • Trade Policy
      • U.S. State Policy
      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • View All People & Culture

  • Hamburger menu
  • Cision PRWeb provides efficient communication tools to continuously engage with target audiences across multiple online channels
  • Create a Free Account
    • ALL CONTACT INFO
    • Contact Us


      11AM ET Sunday – 8PM ET Friday

  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • News in Focus
    • Browse All News
    • Multimedia Gallery
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR

Disruption Through Trust: The Well Expands into Alberta During Pandemic
  • USA - English

The Well Creative Consultants Inc. celebrates continued growth with strategic and effective expansion, now serving clients across Alberta.


News provided by

The Well Creative Consultants Inc.

Aug 26, 2020, 05:55 ET

Share this article

Share toX

Share this article

Share toX

EDMONTON, Alberta, Aug. 26, 2020 /PRNewswire-PRWeb/ -- Six years after its inception, and after multiple market expansions throughout Canada, including Halifax, Toronto, Montreal and Vancouver, The Well Creative Consultants Inc. officially launched in Alberta just weeks prior to the COVID lockdowns. Today, it's enjoying rapid month-over-month growth.

"Since our beginnings we've always believed that we were the gold standard of marketing, advertising, communications and technology relationships meeting the actual needs of modern clients," says Sammy Davis, Founder and CEO of The Well. "COVID has indeed tested the traditions and norms of the marketing industry, and in that our concept and vision has thrived."

Calling Edmonton and Calgary home base, Idris Fashan, content marketing leader, public speaker and agency strategist has been tapped as The Well's Territory Manager for Alberta. He's maintained deep connections throughout the province with his energetic, service-oriented approach to Alberta's business community.

"Entering this market at a time when all businesses, corporations and institutions were facing heavy pressures was probably seen as a bit of a risky move amongst The Well's stakeholders," says Fashan. "But I've never been busier, even in the midst of the pandemic. We are poised to play a critical part in marketing and technology growth in the West, and that's especially important for Alberta right now."

The Well is a unique entity that transforms the idea of a marketing agency, reimagines the role and benefits of a recruitment firm, and tackles the trust and follow-through issues that have dogged the gig economy and membership platforms.

"We are actively putting trust back into freelance, team and talent relationships," says Fashan. "Even locally, a simple Google search will show you a number of ill-fated projects and problems that have arisen for clients leaning on strictly tech-based marketplaces. We've built something balanced in The Well."

"We can attest first-hand the trust factor with The Well is top-notch," says Blaine Bertsch, CEO of cash flow technology company Dryrun. "They have helped us understand the best means to build out our marketing team—what to bring in-house and what to contract out—while setting us up with some incredible people and specialists."

The Well boasts a vetted roster of intermediate, senior and elite freelancers and consultants who have been assessed for reputation, accountability, experience and business acumen. Specialists are then itemized and categorized to ensure the best matches and best opportunity for success.

"With over 10 years working with clients, I have seen the many hesitations and pitfalls that working with freelancers can bring. I love breaking down these misconceptions and acting as a 'Freelance Whisperer,'" says Allison Tweedie, Senior Talent Manager for The Well. "Skills and portfolios are only a piece of the puzzle. Freelance motivations are different across the board, and we've developed a vetting system that means a 'project freelancer' will never be doing your work as a hobby, at night or on top of a full-time job. At the same time, a 'contract freelancer' isn't going to run off for a different position. And all of this added trust and accountability is what allows us to successfully assemble teams to take on massive projects."

With demand for The Well's services at an all-time high, expansion is slated to continue methodically throughout the country.

"This has been an awe-inspiring journey so far—very satisfying. I'm booking new conversations every day, working with clients to fully understand each situation before making recommendations, designing solutions for each scenario," says Idris. "What often shocks people is that we do all this part for free, as a way of ensuring everyone—the talents and the client—are in the best position for success."

More about The Well Creative Consultants Inc.
The Well isn't an alternative to a traditional marketing agency, they are the next evolution.

For talented specialists, they are expert agents. For consumers, they are trusted consultants who offer better than an agency, more than a recruiter, and stringent accountability that is largely lacking in the gig economy.

The Well's explosive, proven and legitimately new approach to marketing, advertising, communications and technology analyzes each client's situation in full — from desired work arrangements to skills and personalities — and either builds a customized agency team, recommends highly skilled consultants, or recommends experienced contract and full-time staff from their vetted and categorized network.

SOURCE The Well Creative Consultants Inc.

Related Links

https://www.gotothewell.ca/

Modal title

Idris Fashan - The Well Creative Consultants Inc.
Idris Fashan - The Well Creative Consultants Inc.
Idris Fashan - The Well Creative Consultants Inc.

Contact PRWeb

  • 11AM ET Sunday – 8PM ET Friday
  • Contact Us

About PRWeb

  • About PRWeb
  • Partners
  • Partnership Programs
  • Editorial Guidelines
  • Resources

Why PRWeb

  • Why PRWeb
  • How It Works
  • Who Uses It
  • Pricing

Accounts

  • Create a Free Account
  • Log in
  • Contact Us

Do not sell or share my personal information:

  • Submit via [email protected] 
  • Call Privacy toll-free: 877-297-8921

Contact Cision

Products

About

My Services
  • All News Releases
  • Online Member Center
  • ProfNet
Cision Distribution Helpline
888-776-0942
  • Legal
  • Site Map
  • RSS
  • Cookie Settings
Copyright © 2025 Cision US Inc.