Accessibility Statement Skip Navigation
  • Why PRWeb
  • How It Works
  • Who Uses It
  • Pricing
  • Login
  • GDPR
  • Create a Free Account
Return to PRWeb homepage
  • News
  • Resources
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All News Releases
      • Multimedia Gallery

      • All Multimedia
      • All Photos
      • All Videos
  • Business & Money
      • Auto & Transportation

      • Aerospace, Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads and Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking and Road Transportation
      • View All Auto & Transportation

      • Business Technology

      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • View All Business Technology

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Financial Services & Investing

      • Accounting News & Issues
      • Acquisitions, Mergers and Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalization
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • View All Financial Services & Investing

      • General Business

      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls and Research
      • Trade Show News
      • View All General Business

  • Science & Tech
      • Consumer Technology

      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • View All Consumer Technology

      • Energy & Natural Resources

      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil and Gas Discoveries
      • Utilities
      • Water Utilities
      • View All Energy & Natural Resources

      • Environ­ment

      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • Aerospace & Defense
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation and Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking and Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • Carriers and Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • Animals & Pets
      • Beers, Wines and Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics and Personal Care
      • Fashion
      • Food & Beverages
      • Furniture and Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewelry
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Health

      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • View All Health

      • Sports

      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • View All Sports

      • Travel

      • Amusement Parks and Tourist Attractions
      • Gambling & Casinos
      • Hotels and Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • Advocacy Group Opinion
      • Animal Welfare
      • Congressional & Presidential Campaigns
      • Corporate Social Responsibility
      • Domestic Policy
      • Economic News, Trends, Analysis
      • Education
      • Environmental
      • European Government
      • FDA Approval
      • Federal and State Legislation
      • Federal Executive Branch & Agency
      • Foreign Policy & International Affairs
      • Homeland Security
      • Labor & Union
      • Legal Issues
      • Natural Disasters
      • Not For Profit
      • Patent Law
      • Public Safety
      • Trade Policy
      • U.S. State Policy
      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • View All People & Culture

  • Hamburger menu
  • Cision PRWeb provides efficient communication tools to continuously engage with target audiences across multiple online channels
  • Create a Free Account
    • ALL CONTACT INFO
    • Contact Us


      11AM ET Sunday – 8PM ET Friday

  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • News in Focus
    • Browse All News
    • Multimedia Gallery
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR

Leading Textile Manufacturer Bedshe International Introduces New Direct-To-Consumer Home Brand, harmati
  • USA - English

Harmati's functional, stylish products simplify and improve consumers' daily lives at home, with an option for every budget


News provided by

harmati

May 05, 2021, 10:15 ET

Share this article

Share toX

Share this article

Share toX

Marina Lift-Top Coffee Table
Marina Lift-Top Coffee Table
Youtube
Youtube

NEW YORK, May 5, 2021 /PRNewswire-PRWeb/ -- Bedshe International Co. is proud to announce the formal launch of harmati, a new direct-to-consumer furniture and home décor brand driven by smart, thoughtful design. Born during the COVID-19 pandemic to help create comfortable and productive areas in small space dwellings, harmati's functional, stylish products simplify and improve consumers' daily lives at home, and provides an option for every budget.

Harmati's clean, minimalist approach enriches a variety of unique aesthetics designed for smaller spaces. The brand's signature Modern Warm look-and-feel incorporates the simplicity of Mid-Century, Industrial, Scandinavian, and classic Modern designs infused with warm colors, soft fabrics and materials that feel good to the touch.

Every harmati product is shaped by extensive research and development into the end-user experience. Prior to launching the brand, harmati built a network of 5,000 consumers to act as product ambassadors, testing prototypes on both existing and future products. By gaining detailed feedback, harmati is able to hone in on the real problems everyday consumers face in their homes in the new ways we work and live, and delivers solutions that are just as functional as they are beautiful. By working directly with manufacturers, harmati is able to reduce costs significantly compared to traditional retailers, and pass on those savings along to customers.

"Behind the scenes, the harmati design team has been working to perfect our initial furniture and decor designs for our U.S. customers, and we are excited to now launch nationwide," said Marina Fernandez, harmati Brand Director. "When it comes to decorating, harmati understands that oftentimes, décor vision can be compromised by budget. At harmati, we believe that when it comes to your home, you shouldn't have to choose between style, function or price. We firmly believe in merging these three pillars to push the boundaries of innovative design at an attainable value," Fernandez concluded.

Available now, consumers can purchase the latest products directly from harmati's Amazon Storefront, including:

  • The Eula Mirror ($54.99 – $69.99) – With a timeless circular design, this decorative mirror makes a statement yet remains stylishly minimal. The lustrous brass or black plated metal frame and subtle hook detail add a unique accent to any wall.
  • The Marina Lift-Top Coffee Table ($149.99) – Made of mixed materials, the lift-top coffee table will give a modern look to any room. The expanding top lifts up smoothly to provide a raised workstation or dining surface ideal for any living room, family room or home office – with ample storage underneath.
  • The Monty Storage Bench ($129.99) – Equal parts curvy and comfortable, this upholstered bench features a removable top lid revealing a large storage box perfect for holding small household items. The neutral-tones, clean lines and solid wood or metal legs provide an understated modern feel.
  • The Oreo Smart Click Desk ($149.99 – $179.99) – This multipurpose desk eliminates the time and hassle of putting together furniture via its innovative click mounting solution, which provides easy assembly in minutes. An homage to its confectionary counterpart, the combination of a stained wood top, grey doors and metal legs creates a charming, contemporary look for any home office setting.

With additional product launches on the horizon, harmati aims to become a leading innovator in the global home goods industry. For more information on harmati, visit their Amazon storefront.

About harmati

Established in 2021, harmati is a modern home décor brand under Bedshe International Company, Ltd. Driven by smart, thoughtful design, harmati takes into account the diverse styles, budget and functionality needs of its consumers, and believes in empowering them to create the home they've always wanted. For more information, you can check out harmati's storefront on Amazon and stay up to date with the brand on Instagram and Facebook (@harmatihome).

###

Media Contact

Media Inquires, 5WPR, +1 (212) 999-5585, [email protected]

SOURCE harmati

Related Links

https://www.facebook.com/Harmatihome/

Modal title

harmati
harmati
Eula Mirror
Eula Mirror
The Monty Storage Bench
The Monty Storage Bench
Oreo Smart Click Desk
Oreo Smart Click Desk
harmati Eula Mirror The Monty Storage Bench Oreo Smart Click Desk

Contact PRWeb

  • 11AM ET Sunday – 8PM ET Friday
  • Contact Us

About PRWeb

  • About PRWeb
  • Partners
  • Partnership Programs
  • Editorial Guidelines
  • Resources

Why PRWeb

  • Why PRWeb
  • How It Works
  • Who Uses It
  • Pricing

Accounts

  • Create a Free Account
  • Log in
  • Contact Us

Do not sell or share my personal information:

  • Submit via [email protected] 
  • Call Privacy toll-free: 877-297-8921

Contact Cision

Products

About

My Services
  • All News Releases
  • Online Member Center
  • ProfNet
Cision Distribution Helpline
888-776-0942
  • Legal
  • Site Map
  • RSS
  • Cookie Settings
Copyright © 2025 Cision US Inc.