Mashup Media and The Oncology Brothers Announce Partnership
This collaboration will expand the reach of impactful, community-based oncology content
MANALAPAN, N.J., Feb. 16, 2023 /PRNewswire-PRWeb/ -- Mashup Media, LLC, along with the Oncology Brothers, Rohit Gosain, MD, and Rahul Gosain, MD, are pleased to announce their new partnership.
Building on the existing success of the Oncology Brothers' platform, where its founders share their perspectives on oncology developments and the future of cancer treatments, this collaboration will contribute high-quality and impactful content for distribution across multiple Mashup Media brands, including DocWire News, GU Oncology Now, and MashupMD. All content will be curated and written by the Oncology Brothers to spark insightful conversation and keep general medical oncologists and hematologists informed.
The partnership will kick off with coverage of the 2023 American Society of Clinical Oncology Genitourinary Cancers Symposium, February 16-18, with conference coverage being featured across GU Oncology Now. It will continue with regular email content delivered through the MashupMD platform and shared across other related Mashup Media, LLC brands.
This unique content will cover community-based oncology and provide information that could change how modern oncologic practices are handled. "The majority of cancer patients get treatment in community settings. Let's bridge the gap between community and academia by staying up to date so that all our patients can get the best care close to home," said Drs. Rohit and Rahul Gosain.
Content published by the Oncology Brothers through this partnership is essential to the field of hematology/oncology. "We believe everyone has the right to understand everything there is to know about oncology," said Drs. Rohit and Rahul Gosain. "The Oncology Brothers share knowledge and learn from you to help shape a better practice."
Drs. Rohit and Rahul Gosain trained at prestigious institutions and are board certified in internal medicine, hematology, and oncology. They are trusted, practicing oncologists/hematologists who are passionate about the community setting and sharing how cancer treatments advance with the world. Their mission is to bridge the gap between the community and academia by providing succinct conference updates, discussing practice-changing data, and reiterating the standard of care.
"Mashup Media is eager to support the Oncology Brothers to expand the reach and engagement of their videos and content that discusses practice-changing updates and developments in oncology. This partnership supports our goal of democratizing medical content, making it easier for health care providers to find the information they are looking for," remarked JC Landry, CEO of Mashup Media.
See more from the Oncology Brothers at The Oncology Brothers | GU Oncology Now and The Oncology Brothers | Docwire News, and subscribe to their feed on MashupMD.
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About Mashup Media, LLC
Mashup Media, LLC, based in Manalapan, N.J., is a multimedia publishing company passionate about providing health care professionals with a platform to further publicize their work. Driven by data and analytics, Mashup Media, LLC, produces cutting-edge products that deliver content from trusted sources including The Uromigos, The CardioNerds, The HemOnc Pulse, Beyond Oncology, and other thought leaders changing the face of health care content.
To learn more, visit mashupmediallc.com.
About the Oncology Brothers
Rohit Gosain, MD, and Rahul Gosain, MD, the Oncology Brothers, are board certified in internal medicine, hematology, and oncology. They work in the community setting as generalists, and their mission is to bridge the gap between the community and academia by providing key insights and succinct conference updates, discussing practice-changing data, and reiterating the standard of care.
To learn more and subscribe, visit mashupmd.com/weekly-expert-newsletters/OncBrothers/.
About DocWire News
DocWire News is a platform that strives to provide the latest in health care news, providing readers access to curated topics and content most relevant to their field and daily practice. Using social media, and leveraging the insights of the crowd, it seeks to highlight the best medical content from influencers and key opinion leaders at the forefront of their specialties to expand the conversation on the latest cutting-edge research and trends in medicine.
To learn more, visit docwirenews.com.
About GU Oncology Now
GU Oncology Now is a robust platform that delivers current genitourinary oncology-specific news intending to inform oncology decisions and improve patient outcomes. The website highlights essential clinical content, providing health care professionals with the opportunity to evaluate the latest clinical trials, cutting-edge research, and case studies. Other key features include conference coverage, roundtable discussions, and access to The Uromigos podcast. In addition to its powerful website, GU Oncology Now produces a monthly publication highlighting original articles and leverages email and social media to highlight the best insights from key opinion leaders in the field.
To learn more, visit guoncologynow.com.
Media Contact
Courtney Leonard, Mashup Media, 1 7327793368, [email protected]
SOURCE Mashup Media
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