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NBC and TELEMUNDO Owned Stations Across the U.S. and Puerto Rico Certified as 'MOST ACCURATE' Weather Forecasters in their Communities by WeatheRate
  • USA - English


News provided by

WeatheRate, Inc.

Mar 29, 2023, 14:00 ET

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WeatheRate, an independent weather research company, today announced that NBC and Telemundo stations in 23 markets have been certified as the "Most Accurate" weather forecasters in English and Spanish-language, respectively. Specifically, 10 NBC owned stations received WeatheRate's certification while a total of 22 Telemundo owned stations were certified as most-accurate Spanish-language weather forecasters.

PHOENIX, March 29, 2023 /PRNewswire-PRWeb/ -- WeatheRate, an independent weather research company, today announced that NBC and Telemundo stations in 23 markets have been certified as the "Most Accurate" weather forecasters in English and Spanish-language, respectively. Specifically, 10 NBC owned stations received WeatheRate's certification while a total of 22 Telemundo owned stations were certified as most-accurate Spanish-language weather forecasters.

"Significant weather events are becoming more common, and some, more devastating. Now, more than ever, it's critical that viewers know whom to watch when they need a forecast they can trust. When it comes to accurate weather, no other TV stations get it right more than NBC and Telemundo owned stations in most major markets," said Bruce Fixman, President, WeatheRate.

"We are proud that our NBC and Telemundo owned stations are receiving this certification once again. This is a testimony of the hard work of dozens of professionals in front and behind the camera that bring our audiences all the weather information that can be crucial for their day-to-day lives," added Ozzie Martinez, EVP Of Multi-Platform News, Original Programming & Standards, Telemundo Station Group. "Our efforts to bring the most accurate information to our communities go beyond improving our technology, using state-of-the-art weather radars or providing the only Spanish-language weather alerts in the country; we also invest in our people. Our weather teams are in constant training and furthering their meteorology studies to ensure we are prepared to serve our communities."

NBC and Telemundo owned stations' weather teams have reshaped the way that weather information is brought to English and Spanish-language audiences by using augmented reality to explain complex weather and going beyond the headlines to expand on their weather storytelling. The stations make their forecasts available on their individual mobile apps, digital platforms, streaming channels, linear TV and more. In addition, NBC and Telemundo station apps deliver users real-time weather alerts in English and Spanish. Telemundo stations' apps provide the only real-time Spanish weather alerts in the marketplace.

WeatheRate's 'Most Accurate' English-language weather forecasters certification was presented to the following stations:

  • NBC4 New York / WNBC
  • NBC4 Southern California / KNBC
  • NBC 5 Chicago / WMAQ
  • NBC10 Philadelphia / WCAU
  • NBC 5 Dallas-Fort Worth / KXAS
  • NBC Bay Area / KNTV
  • NBC 10 Boston / WBTS
  • NBC 6 / WTVJ in Miami
  • NBC 7 San Diego / KNSD
  • NBC Connecticut / WVIT

WeatheRate's Most Accurate Spanish-language weather forecasters certification was presented to the following stations:

  • Telemundo 52 Los Angeles / KVEA
  • Telemundo 47 Nueva York / WNJU
  • Telemundo 51 Miami / WSCV
  • Telemundo Houston / KTMD
  • Telemundo 48 Area de la Bahia / KSTS
  • Telemundo 39 Dallas-Fort Worth / KXTX
  • Telemundo Chicago / WSNS
  • Telemundo 60 San Antonio / KVDA
  • Telemundo Phoenix / KTAZ
  • Telemundo 40 Rio Grande Valley / KTLM
  • Telemundo 31 / WTMO in Orlando
  • Telemundo 62 Filadelfia / WWSI
  • Telemundo 44 Washington, D.C. / WZDC
  • Telemundo 20 San Diego / KUAN
  • Telemundo 49 Tampa / WRMD
  • Telemundo Colorado / KDEN
  • Telemundo 48 El Paso / KTDO
  • Telemundo Nueva Inglaterra / WNEU
  • Telemundo Las Vegas / KBLR,
  • Telemundo 33 Sacramento / KCSO
  • Telemundo 51 Fresno / KNSO
  • Telemundo Puerto Rico / WKAQ-TV

About WeatheRate
Using a business model similar to J.D. Power and Associates, WeatheRate conducts independent research at its own expense. Its team of meteorologists spends many hours reviewing forecasts and observed conditions to determine who's most accurate in each television market. Visit http://www.WeatheRate.com for more information.

About NBCUniversal Local
NBCUniversal Local is NBCUniversal's local media division that delivers English and Spanish-speakers and bilingual audiences in 31 U.S. markets and Puerto Rico, the very best in local sports, news, weather, consumer and investigative reporting, and lifestyle entertainment across any platform and screen. NBCUniversal Local is comprised of three individual media groups including the NBC Owned Television Stations, the NBC Sports Regional Networks and the Telemundo Station Group. The division is also home to multicast networks LX News, COZI TV and TeleXitos, the regional cable news network NECN, a MeTV station, as well as NBC Spot On, an advanced video advertising business designed for local/regional CTV and OTT advertisers and several in-house companies including production company LXTV, marketing and promotions company Skycastle, its out-of-home business NBC Everywhere, and the Arthouse, a graphics design group. With five regional sports networks and 43 NBC and Telemundo stations serving 38 percent of U.S. homes, NBCUniversal Local is the only network-owned local media division that is home to the largest bilingual local newsrooms within the country's top 10 TV markets. NBCUniversal Local's stations and networks serve diverse audiences and communities across linear, streaming, OTT, digital web, mobile and audio, and cable platforms and work together to keep local audiences informed anytime and anywhere. For more information, visit NBCUniversal.com

###

Media Contact

Bruce Fixman, WeatheRate, Inc., 1 602.909.8429, [email protected]

Jael Mejia, NBCUniversal, [email protected]

SOURCE WeatheRate, Inc.

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