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Naylor Association Solutions Announces Exclusive Strategic Partnership with Industry-Leading Marketing and Public Relations Agency Gabriel Marketing Group
  • USA - English


News provided by

Naylor

Jun 21, 2022, 07:00 ET

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Naylor's new partnership with GMG brings comprehensive and differentiating marketing and public relations services to Naylor's new and 1,600+ existing trade and professional association clients in the U.S. and Canada.

MCLEAN, Va., June 21, 2022 /PRNewswire-PRWeb/ -- Naylor Association Solutions, a leading provider of innovative strategic products and services for professional and trade associations in the U.S. and Canada, today announced its new exclusive, strategic partnership with Gabriel Marketing Group (GMG), an industry-leading digital marketing and public relations (PR) agency for high-growth organizations. The new partnership establishes GMG as Naylor's exclusive marketing agency partner and contracted provider of traditional and digital marketing and PR services to Naylor's existing 1,600 trade and professional association clients.

Naylor's new partnership with GMG expands its association marketing products and services to include:

  • Publicity and media relations
  • Organic and paid social media
  • Member recruitment marketing
  • Association branding and messaging
  • Full-service event attendance, exhibit and sponsorship marketing
  • Expanded digital advertising
  • Search engine optimization (SEO)
  • 1-to-1 marketing services and more

"We're excited to partner with Gabriel Marketing Group and expand the unrivaled depth, breadth and completeness of expertise we offer our association clients in solving their unique challenges," said Alex DeBarr, CEO of Naylor Association Solutions. "We've been working with GMG for a couple years now for our own benefit, so bringing their commercial expertise into the association space seemed very logical. GMG understands how to help associations recruit new and younger members, demonstrate value to existing members and continue to innovate as their markets change and evolve, and, of course, help them drive more dues and non-dues revenue. We have vetted many marketing agencies and are very pleased and confident in the formalization of our relationship with GMG."

"We've had the pleasure of working directly with Naylor for the past two years and are happy to now announce our formal and strategic partnership with them to expand awareness of their association clients and grow their reach, influence and impact," said Leah Nurik, founder and CEO of Gabriel Marketing Group. "We look forward to delivering top-tier services to Naylor's association clients and helping them fulfill their missions and goals for engagement and revenue generation as well as communicate the compelling narrative of the unique experiences and value they provide to their industries."

Naylor will be announcing the details of its new product and services offerings in the coming weeks. For more information, visit https://www.naylor.com.

About Naylor Association Solutions
Naylor Association Solutions is devoted to building stronger associations. As strategic partners to professional and trade associations in the U.S. and Canada, Naylor offers a comprehensive set of innovative association tools and services that strengthen member engagement and increase non-dues revenue. Our offerings include member communications, management of live and online meetings and events, online career centers, association management software (AMS) and member data platform (MDP), full-service association management, and online learning. Naylor's team supports its clients with unmatched depth and breadth of expertise and an innovative spirit in solving the unique challenges faced by associations. Naylor also delivers valuable insights through its customized client portals that provide real-time feedback and advanced analytics. Founded in 1969, today Naylor serves more than 1,600 associations across 80+ industries. Our headquarters are in McLean, Va. with additional offices in Alpharetta, Ga.; Gainesville, Fla.; Schaumburg, Ill.; Hunt Valley, Md.; and Winnipeg, Manitoba. For more information, visit https://www.naylor.com.

About Gabriel Marketing Group
Gabriel Marketing Group (GMG) is a growth marketing and public relations agency focused on high-growth companies and organizations, helping them to increase market awareness and rapidly grow sales through the strategic planning and execution of highly effective marketing, public relations, branding and communications programs. Its services include award-winning PR and analyst relations as well as market strategy consulting, digital marketing, advertising, SEO, marketing automation and content development. Since 2011, GMG has been repeatedly recognized for its work with top industry accolades including multiple Stevies, Communicators, MarComs and Daveys, among others. GMG has also repeatedly landed on DC Inno's annual "50 on Fire" list and is one of the "Best Places to Work" as named by the Washington Business Journal. GMG is a Gold Certified HubSpot Agency Partner and a proud member of Eurocom Worldwide, the Global PR Network for B2B and Technology. For more information, visit https://www.gabrielmarketing.com/.

Media Contact

Michael Tebo, Gabriel Marketing Group (for Naylor), 571-835-8775, [email protected]

SOURCE Naylor

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