Proptech Startup SweepBright Expands to the UK
SweepBright has appointed Stephan Engelen as Chief Operating Officer and Neel Pattni as Sales Manager leading its UK sales push
ANTWERP, Belgium, June 27, 2019 /PRNewswire-PRWeb/ -- Belgium-based property technology start-up SweepBright is continuing its international expansion with the launch of an office in Britain and the appointment of Stephan Engelen as Chief Operating Officer.
Mr. Engelen will lead the commercial expansion of SweepBright. He brings extensive management experience to SweepBright following senior executive roles at companies including Cisco Systems, Philips Business Electronics, as well as experience leading & supporting start & scale-ups such as iText.
The UK efforts will be spearheaded by Neel Pattni, who has more than 10 years' experience in sales in the UK proptech sector.
Founded in 2016, SweepBright enables real estate agencies to do away with the conventional, time-consuming manner in which listings and contacts are created and managed. This enables them to dramatically increase efficiency, automate low-value tasks and as such, compete with incumbents such as online and hybrid agencies popping up everywhere.
SweepBright has customers in various countries including Belgium, France, Spain, Israel and Australia and looks to the UK as its next major market opportunity.
SweepBright CEO Raphael Bochner said to win in the competitive real estate industry, agents needed to leverage technology to facilitate world-class digital marketing, and offer the best possible customer experience. Existing platforms are largely outdated systems dating back to the ERP era and can't cope with the needs of modern real estate agencies. SweepBright is a very flexible platform which lets agencies easily pair other apps to it so that they can create their own perfect digital workspace.
Mr. Engelen said his experience in general management and finance, as well as sales and marketing, came at the right time for SweepBright, which is rolling out its platform in key markets in Europe.
Last year, SweepBright raised €2.3 million from Cennini Holdings, QuaeroQ and a number of private investors. Existing investors Volta Ventures, In The Pocket's Jeroen Lemaire, and Pieterjan Bouten and Louis Jonckheere from Showpad also took part in the raise.
Volta Ventures Managing Partner Frank Maene said there was still a lot of room for improvement in the real estate industry when it came to operational efficiencies.
"SweepBright is facilitating that shift, enabling real estate agencies to focus more of their time on clients," Mr. Maene said. "Raphael Bochner knows the industry better than anyone. He has developed the solution. Now it's a matter of rolling it out as far and wide as possible."
On the back of the latest funding round, Mr. Bochner said SweepBright would continue to expand its sales and development teams, as well as boost investment in R&D with the expansion of its data capabilities.
For our press kit and other resources, visit https://sweepbright.com/press-media/.
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Or contact: Lisa(at)sweepbright.com
About SweepBright
SweepBright empowers real estate agencies to generate operational efficiencies that facilitate the delivery of exceptional customer experiences.
SweepBright's technology saves real estate agencies valuable time and costs by reducing manual data input and by making the entire sales process manageable on-the-go. It integrates seamlessly with third-party applications and enables agencies -- large or small -- to transform their sales process into a fully digital journey.
With SweepBright, creating a new listing takes minutes instead of hours. Publishing it to multiple advertising channels can be done with the push of a button. Matching leads and properties is smart and instantaneous, boosting conversion rates. SweepBright tracks calls, emails and messages and automatically associates them to a listing or contact, accelerating the sales journey.
About Stephan Engelen
Stephan Engelen is an experienced senior sales, marketing and general management executive, who is passionate about technology and business, with deep experience bringing new technologies to market and helping organizations move from a project- to a product-oriented strategy and implementation.
At Philips Business Electronics, Mr Engelen had a BU global responsibility for marketing, sales, product management, manufacturing, R&D, OEM and branded operations and previously headed up marketing across Europe.
At Cisco he spent two years as a general manager following a number of senior sales roles.
On top of his corporate background, Mr. Engelen has an extensive experience supporting private & VC funded startup, scale-up and mature tech companies in their journey for growth.
About Neel Pattni
With more than 10 years' experience in the UK PropTech sector, Neel Pattni has helped small and large businesses deliver growth through data insight and platform-based solutions in the PropTech sector.
At The Local Data Company, Pattni assisted many leading corporations including EE, Sainsbury's, Telefonica and PwC to optimize their property portfolio performance.
At the CoStar group, his work included delivering comprehensive transaction data to help commercial agents more efficiently deliver valuations and source new business opportunities.
SOURCE SweepBright
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