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STRIP Makeup Removers For Skin Care Junkies Looking For a Luxurious Clean Option
  • USA - English


News provided by

Strip Makeup

Oct 26, 2022, 15:40 ET

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This. Just. In. Strip, the only beauty brand in the world solely hyper-focused on makeup removers, is announcing its debut of category-disrupting, 2-in-1, skincare-grade cleansers designed to erase every last trace of makeup and leave powerful, skin-loving ingredients behind.

LOS ANGELES, Oct. 26, 2022 /PRNewswire-PRWeb/ -- This. Just. In. Strip, the only beauty brand in the world solely hyper-focused on makeup removers, is announcing its debut of category-disrupting, 2-in-1, skincare-grade cleansers designed to erase every last trace of makeup and leave powerful, skin-loving ingredients behind.

For skincare junkies and makeover lovers, this means seeing a juicier, dewier, glowier, healthier, fresh face from the very first time you Strip.

Why Strip? Why now? Ask most people who use makeup removers and they'll tell you that their skin feels dry, tight and squeaky clean after cleansing (which skin doesn't like). That's because washing your face has always been a throw-away step and an afterthought for both consumers and beauty companies — and probably why it took Strip 15 labs to find the right partner.

Strip was born from the idea that skincare should start with step 1 of your routine. It's formulated with clinically tested, cleaner-than-clean ingredients that leave your complexion hydrated, balanced and refreshed — not dry, red, tight or stripped of oil — so your skincare doesn't have to undo the damage caused by simply washing your face. Strip makeup removers are skincare so you start one step ahead.

This endlessly luxurious, sensorially addictive launch collection features 4 products built entirely around leaving skin better-than-nakedTM so you and your skin love to Strip:

  • A deliciously hydrating, sensorially addictive and nutrient-dense Whipped Coconut Makeup Remover that melts away makeup leaving skin looking dewy, glowy and silky-smooth.
  • An antioxidant- and prebiotic-rich Caviar Jelly Cleanser featuring proprietary, ultra-hydrating caviar bubbles that leave a brighter, more vibrant, youthful complexion.
  • 2-in-1 Reusable Wipes with an ultra-soft side for erasing dirt oil and makeup and another side that delivers powerfully gentle exfoliating magic.
  • Multitasking Disposable Dry Wipes that absorb the perfect amount of formula for removing every trace of makeup, plus double as product applicators when not cleansing.

It's not a mystery why Strip formulas are so powerfully gentle. They're formulated without:
●     1,400 banned EU ingredients
●     synthetic fragrances or dyes
●     parabens, sulfates SLS and SLES, phthalates and more
●     suspicious or questionable ingredients like mineral oil
●     known irritants (essential oils, alcohol, preservatives and more)

They're also dermatologist-tested, hypoallergenic, non-comedogenic, gluten free, cruelty free, nut free, citrus free, vegan, halal certified and made for all skin types. Strip Makeup will be launching more products, education, and skin quizzes soon to help consumers find the best product for their skin type.

Strip products can be purchased at stripmakeup.com.

Strip Your Makeup, Not Your Skin
Makeup removers, but make it skincare. Meet Strip, a truly disruptive beauty brand hyper-focused on makeup removers, now dropping its 2-in-1, skincare-grade cleansers designed to erase every last trace of makeup and leave powerful, skin-loving ingredients behind.

Why is this so game-changing? Most cleansers leave skin feeling dry, tight and squeaky clean after you wash your face (which skin doesn't like), but when you Strip, you see a juicier, dewier, glowier, healthier, fresh face. (That's by design, that's because Strip makeup removers are skincare.)

After years of using countless makeup removers, Strip founders soon realized that most formulas on the market were too harsh for their face and made with questionable ingredients. This left their complexion irritated and damaged, which meant their skincare was simply working to undo the damage caused by simply washing their face.

They took the notion of makeup removal back to square one, thinking about how they would design the perfect cleansers if they had to completely start over. Two years and 15 labs later, Strip was born. They use clinically tested, cleaner-than-clean, high-performance ingredients in skincare-grade formulas that strip 100% of makeup and leave complexions hydrated, balanced, refreshed and better than nakedTM — not dry, red, tight or stripped of oil — so skin routines start one step ahead (not one step behind).

This endlessly luxurious, sensorially addictive launch collection features 4 products built entirely around leaving skin better-than-nakedTM so you and your skin love to Strip:

  • A deliciously hydrating, sensorially addictive and nutrient-dense Whipped Coconut Makeup Remover that melts away makeup leaving skin looking dewy, glowy and silky-smooth.
  • An antioxidant- and prebiotic-rich Caviar Jelly Cleanser featuring proprietary, ultra-hydrating caviar bubbles that leave a brighter, more vibrant, youthful complexion.
  • 2-in-1 Reusable Wipes with an ultra-soft side for erasing dirt oil and makeup and another side that delivers powerfully gentle exfoliating magic.
  • Multitasking Disposable Dry Wipes that absorb the perfect amount of formula for removing every trace of makeup, plus double as product applicators when not cleansing.

It's not a mystery why Strip formulas are so powerfully gentle. They're formulated without:
●     1,400 banned EU ingredients
●     synthetic fragrances or dyes
●     parabens, sulfates SLS and SLES, phthalates and more
●     suspicious or questionable ingredients like mineral oil
●     known irritants (essential oils, alcohol, preservatives and more)

They're also dermatologist-tested, hypoallergenic, non-comedogenic, gluten free, cruelty free, nut free, citrus free, vegan, halal certified and made for all skin types.

Strip products can be purchased at stripmakeup.com.

STRIP Makeup Remover | For Skin That Looks Better Naked

If you thought you'd never see the launch of a truly breakthrough, category-disruptive beauty start-up, you'll love to Strip. Meet the only beauty brand in the world solely hyper-focused on makeup removers and debuting 2-in-1, skincare-grade cleansers designed to erase every last trace of makeup and leave powerful, skin-loving ingredients behind. That's right. Makeup removers, but make it skincare.

Media Contact

PR, Strip Makeup, 1 424-786-9052, [email protected]

SOURCE Strip Makeup

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