Solving the Toughest Sales and Marketing Challenges with Sales Enablement: Magnificent Marketing Presents a New Episode of their Marketing Podcast
AUSTIN, Texas (PRWEB) October 03, 2018 -- No one has time or money to waste; both are precious and should be used wisely. That’s why so many people – individuals as well as companies – are so focused on improving productivity.
Sales and marketing teams have challenges that slow down their production and, therefore, the company's profits, and one of the best ways to be more productive is to eliminate challenges quickly and efficiently. To ensure the sales and marketing teams get everything they can out of every ounce of effort they put into their projects, companies should focus on sales enablement - the topic of this episode of Magnificent Marketing's marketing podcast.
In this new episode, Pam Didner - content marketing leader, author and speaker - discusses how sales enablement can serve as the solution for tough sales and marketing challenges.
Sales enablement centers on providing central technology-based training, onboarding, coaching, and a map outlining the customer’s journey. In this podcast episode, Didner discusses six common elements:
- Training
- Coaching
- Content
- Cross-functional teams
- Technology
- Process.
She also presents important steps to keep salespeople working together for the greater good. These steps center around:
- Identifying the market
- Investing in a good content management tool
- And encouraging communication between teams.
Get the full scoop on sales enablement by listening to the podcast, available now in iTunes, Google Play and other platforms, as well as on Magnificent's website with an accompanying blog.
About Magnificent Marketing:
Magnificent Marketing is your full-service content marketing agency that will take care of all your marketing needs so that you can concentrate on the core duties needed to manage and grow your business.
Their objective is to generate leads that turn into customers while focusing on expanding the visibility of your company and brand, and positioning you to be "top of mind" for future potential clients.
In order to achieve this, they draw on their experience and belief that a mixture of traditional marketing techniques combined with modern marketing tools will yield the best results. In other words, they blend old and new school marketing to create the best school of thought.
About Pam Didner:
Pam Didner is a content marketing leader, author and speaker. She was Global Integrated Marketing Strategist at Intel where she led their product launches and worldwide marketing campaigns. Her boutique consulting firm advises companies including Intel, 3m, Sunstar, Insitu and Cisco.
David Reimherr, Magnificent Marketing, http://www.magnificent.com/, +1 (512) 777-9539, [email protected]
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