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The Leading Design Firm Behind Top Celebrity Real Estate Sales
  • USA - English


News provided by

Interior Marketing Group

Dec 19, 2018, 08:00 ET

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NEW YORK (PRWEB) December 19, 2018 -- When it comes to celebrity real estate, one design firm seems to be the industry darling. Interior Marketing Group (IMG), the largest luxury real estate design and marketing firm in the United States, has been the common denominator behind some of the top celebrity home sales throughout New York City.

“The key to designing celebrity homes is to subtlety communicate the celebrity’s brand, while maintaining broad appeal,” said Cheryl Eisen, Founder and President of Interior Marketing Group.

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Known for their distinct designs featuring dramatic, large-scale art installations and textured neutral tones, IMG’s client list consists of A-listers sellers such as Keith Richards, Robert DeNiro, Fredrik Eklund and Bethenny Frankel. As well, stars such as Daniel Craig, Zayn Malik, Chrissy Teigen and John Legend fell in love with, and ultimately purchased, IMG-designed homes. In fact, Teigen and Legend purchased their home with IMG furnishings and art already installed.

Fresh on the market and just in time for Christmas are two particularly stand- out celebrity mansions: an entire building on prime Park Avenue, once owned by music mogul Sean P. Diddy Combs and an Upper West Side townhouse, home to actress, Mariska Hargitay.

“The key to designing celebrity homes to sell is to subtlety communicate the celebrity’s brand, while maintaining broad appeal,” said Cheryl Eisen, Founder and President of Interior Marketing Group.

Diddy’s mansion at 807 Park Avenue, consisting 24,000 square feet boasts three separate 6-bedroom units with soaring double-height ceilings. Combined, the total asking price is $29M. Hargitay’s colorful Upper West Side Townhouse at 45 W 84th street includes five bedrooms, a rooftop den, three terraces and is listed at $10.75M.

While the jury is still out on if a celebrity owner facilitates faster real estate sales, which firm should design the home for sale seems to be unanimous among the industry’s top celebrity brokers. Both 807 Park Avenue and 45 W 84th street are represented by Alexa Lambert of Stribling & Associates and can be found at http://www.stribling.com.

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About Interior Marketing Group
Interior Marketing Group is the largest luxury real estate design and marketing firm in the United States. In addition to providing interior design services to luxury homeowners, our award-winning staging and interior marketing services enable the most coveted properties and developments in the world sell faster, and at greater multiples, than the market's average. We are regularly featured in publications including Forbes, The New York Times, The Wall Street Journal, Architectural Digest, Interior Design Magazine, Inc. Magazine, and on major television networks including BravoTV, NBC, CBS and Fox

Jessica Moody, Interior Marketing Group, http://www.imgnyc.com, 6468300064, [email protected]

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