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VenewLive Breaks New Record for Livestream of 'BTS 2021 MUSTER SOWOOZOO' with 1.33 Million Viewers
  • USA - English

Virtual concert's global success underscores ongoing interest and market opportunity in livestreaming space


News provided by

VenewLive

Jun 29, 2021, 09:00 ET

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Fan Wall at 2021 MUSTER SOWOOZOO
Fan Wall at 2021 MUSTER SOWOOZOO

LOS ANGELES, June 29, 2021 /PRNewswire-PRWeb/ -- VenewLive, the global livestreaming platform today announced the overwhelming success of "BTS 2021 MUSTER SOWOOZOO," with 1.33M viewers tuning in from 195 countries/regions around the world.

The two-day concert was broadcasted from Seoul using Kiswe's "multi-view" livestreaming technology. The number of viewers even exceeded previous BTS online concerts including 'BANG BANG CON The Live,' which set a new Guinness Book of World Record for most viewers for a music concert live stream, and 'MAP OF THE SOUL ON:E,' which amassed 993,000 viewers from 191 countries/regions.

For VenewLive, the concert further showcased the platform's ability to seamlessly support unprecedented viewership numbers, as well as highlighted fans' continued appetite for online livestreamed concerts. The ever-growing audience numbers are a signal that livestreaming is here to stay - as an alternate revenue stream for artists and another way for consumers to enjoy performances and engage with their favorite entertainers.

During the two-day anniversary celebration the band serenaded fans with some of their most recent discography top hits. VenewLive provided BTS with new opportunities to take the artist and fan interaction to another level. The platform introduced a chat feature that allowed artists to send pinned messages directly to fans in chat rooms. The chat activity increased dramatically once BTS sent their messages, energizing fans who realized that BTS was in the chat as well.

VenewLive's CEO John Lee said, "We were thrilled to be given the opportunity to showcase BTS' amazing talent - and even more thrilled with the show's overwhelming success and turnout. Once again, VenewLive proved it is the ultimate platform for delivering the world's best virtual concert experiences. Each BTS concert has pushed the envelope further in terms of what technology and talent can do to elevate the fan experience and this concert was no different."

About HYBE
HYBE, formerly known as Big Hit Entertainment, is an entertainment lifestyle platform company that innovates the music industry under the mission "We believe in music." The company was listed on the KOSPI Market of Korea Exchange (KRX) in October 2020. HYBE has established its business ventures in entertainment lifestyle upon three pillars. The label division brings creatives centered around music and artists such as BTS, TOMORROW X TOGETHER, SEVENTEEN, ENHYPEN and ZICO. Solution operates specialized business units for video content, IP, learning and games. The platform division connects and expands all of HYBE's contents and services. Based on organic operations and synergies created in each field, HYBE aims to create top-notch content, expand fan experience, and make a difference for anyone who enjoys a music-based entertainment lifestyle.

About VenewLive
VenewLive is a Digital Live Performance Streaming Platform, powered by Kiswe, that delivers a unique immersive experience to global music fans, expanding viewership beyond physical venues. Our Multi-View technology enlivens the artists' performances, delivering on-stage magic and energy to fans virtually. Through our digital interactive features, the fans will feel seen and valued by the artists and enjoy a collective viewing experience with other fans.

About Kiswe
Kiswe is the interactive video company that creates real-time live streams to engage digital audiences and unique communities around the world. By partnering with sports rights holders, Kiswe Studio enables remote commentators to transform live games into multiple viewing experiences via personalized content and local languages. Kiswe's technology also unlocks ways for people to stay connected over live events through a content creation and mobile platform that bridges media companies with consumers. Kiswe is headquartered in New Jersey, USA and has offices in New York, Seoul, Hasselt and Singapore. Learn more at http://www.kiswe.com.

Media Contact

Cassady Nordeen, Purpose Worldwide, +1 (718) 644-0273, [email protected]

SOURCE VenewLive

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