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Acquity Group Sponsors Game Plan Chicago B2B eCommerce Forum
  • USA - English


News provided by

Walker Sands Communications

Jul 26, 2013, 11:30 ET

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Chicago (PRWEB) July 26, 2013 -- Acquity Group, a leading global Brand eCommerce® and digital marketing agency now part of Accenture Interactive, announces its platinum sponsorship of the “Game Plan” B2B eCommerce Forum in Chicago, October 8-9.

Game Plan is specifically designed to help B2B companies, manufacturers and distributors understand the changes occurring in their industries and develop successful eCommerce strategies.

“Omni-channel commerce is becoming the biggest opportunity—and largest potential misstep—for B2B companies,” said Jay Dettling, President of Acquity Group. “With B2B revenue expected to more than double B2C revenue this year, we’re proud to sponsor Game Plan for those companies that not only want to survive, but thrive in this new era of disruptive innovation.”

Acquity Group and Accenture Interactive will join fellow global sponsors hybris and SAP, along with industry publications Manufacturing.net, Manufacturing Business Technology and Industrial Distribution in presenting the two-day forum that will host thought leaders, industry analysts and executives from the most successful B2B companies.

Speakers include Ram Charan, world-renowned Business Advisor and Author; Andy Hoar, Senior eBusiness Analyst at Forrester Research; Steve Max, Director of eBusiness for Airgas; Brian Walker, Senior VP Strategy for hybris; and Steven Johnson, Speaker and Author of numerous books on innovation.

The two-day forum will provide highly actionable content on topics such as setting an eCommerce vision, exploring technology options, change, content and information management, organizational structure, and the true importance of mobile.

All attendees will also have the opportunity to network, strategize and participate in group break-out sessions to address the biggest questions facing the B2B eCommerce market today.

For more information and to register for Game Plan Chicago, visit http://gameplan-b2b-forum.com/chicago/#register1.

About Acquity Group:

Acquity Group is a leading Brand eCommerce® and digital marketing company, now part of Accenture Interactive. Acquity Group leverages the Internet, mobile devices and social media to enhance its clients' brands and eCommerce performance. It is the digital agency of record for a number of well-known global brands in multiple industries. Acquity Group has served more than 600 companies and their global brands through thirteen offices in North America. For more information about Acquity Group, visit acquitygroup.com. For more information about Accenture Interactive, visit accenture.com/interactive.

Emily Johnson, Walker Sands Communications, http://www.walkersands.com, (312) 267-2939, [email protected]

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