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Ansira Deepens Partnership With Kitewheel For Innovative Real-Time Engagement Technology Kitewheel Platform Found to Accelerate Innovation and Fast Track Deployment
  • USA - English


News provided by

janice & associates pr

Mar 13, 2015, 08:05 ET

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Boston, MA (PRWEB) March 13, 2015 -- Kitewheel, the provider of the leading customer engagement hub for agencies, today announced its partner Ansira, an industry leading customer engagement and data driven marketing agency, has decided to further extend its partnership by standardizing upon the Kitewheel customer engagement hub.

Michael Harrison, Chief Strategy Officer, Ansira, said “based upon the results of working with Kitewheel for the past 12-months, across a wide variety of projects, Ansira has decided to standardize on the Kitewheel Customer Engagement Hub for all of our real-time interactions. We’ve found that with Kitewheel, we can deliver to our brand clients real-time digital experiences that really challenge what they thought was possible.“

Designed for agile agencies, Kitewheel accelerates innovation and fast tracks the deployment of interactive experiences by serving as a single hub that can work with any system, touch point or database that a brand may already have in place. The solution allows agencies to deliver interactive, individual experiences in a fraction of the time and budget of alternatives. By leveraging its library of prebuilt adapters and visual design environment, real-time experiences can be ideated and realized in just days. Experiences that would have taken months, if not years, to create can now become a reality as soon as the agency creates them.

Harrison continues, “Today with Kitewheel, we’re doing cutting-edge work with real-time interactions, including the orchestration of location Beacons, real-time individualized content rendering, social opportunity management and much more.”

Kitewheel and Ansira will be participating together at SouthBySouthwest (SXSW) in Austin TX, March 15-18. Live demos will be available at the Kitewheel booth (#744).

About Ansira
Ansira, an industry leader in data-driven marketing, leverages superior marketing intelligence to build deeper, more effective relationships with consumers and the retail channel partners that engage them on the local level. Marketing intelligence is infused across all disciplines and executed through digital, direct, marketing automation, media, creative execution and retail execution. Ansira is one of the top 10 largest independent agencies in America and enjoys long-term client relationships with Fortune 500 companies across industries as disparate as automotive, Beverage, CPG, Dining, Technology and Retail. Ansira has offices in St. Louis, Dallas, Chicago, Los Angeles, New York, Detroit, and Cedar Rapids. http://ansira.com

About Kitewheel
Kitewheel is powering the real-time revolution for the world’s largest automotive, airline, retail, travel and consumer packaged goods brands. Four of the top five marketing agency groups use Kitewheel’s real-time Customer Engagement Hub to orchestrate individual consumer journeys, listening for “moments of truth” across Big Data and converting them into immediate, interactive, interconnected experiences. Kitewheel serves its global customer base from offices in Boston, New York City and London. For more information please visit http://www.kitewheel.com and follow Kitewheel on Twitter and LinkedIn.

# # #

Ansira Contact:
Michele Cobb
Vice President, Marketing and New Business
972-663-1291
Michele(dot)cobb(at)ansira(dot)com

Kitewheel Contact:
Jeff Nicholson
Vice President of Marketing, Kitewheel
Phone: +1 (617) 447-2151
Email: jnicholson(at)kitewheel(dot)com

Janice Snook, janice & associates pr, +1 650-400-4448, [email protected]

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