Banjo retailer Banjos Direct launches new class-leading customer care package
(PRWEB UK) 26 July 2013 -- Banjos Direct, the leading British specialist banjo retailer, has announced a new Customer Service Package which the company believes changes the rules of musical instrument online retailing.
The service package offers an industry-leading 60 day return policy, allowing customers up to two months to change their mind about an instrument and to return it for a full refund.
Returns in the UK are offered free of charge as part of the new service package.
The care package also includes a two year guarantee on all products, against manufacturing faults.
And Banjos Direct is offering free advice and technical support by email to all customers, for an unlimited period.
Simon Middleton, the founder of Banjos Direct, which is a division of The Great British Banjo Company, said: "We are so confident of the quality of our service and of our products that we are changing the rules of customer service in the instrument retail industry.
"We don't think there's another instrument retailer, and certainly not a banjo specialist, who offers a 60 day no-quibble return period, with free return for customers in the UK."
"The two year guarantee is a class leading position too, and it is all underlined by our commitment to offer email technical support to all customers with no time limit," Middleton added.
"We have established ourselves as a leader in the banjo revival by offering the best banjos for your money, whether you're a beginner or a pro, and by offering the most customer-friendly and committed service you will find in any store in the world."
The company describes its customer care policy in full in a new set of brand promises which they call '10 Commandments'.
The promises are:
• Always the best banjo for your money
• Everything set-up and tested in our UK workshop
• Guaranteed playable straight out of the box
• Guaranteed safe shipping anywhere
• No quibble returns up to 60 days
• Free returns for UK customers
• Two year guarantee on everything
• Expert advice and clear information
• Left-handed instruments same price
• Free advice forever, by email at any time!
The new customer package and brand promises apply to both the Banjos Direct retail division and The Great British Banjo Company site, which specialises in British-made banjos, including the company's own Shackleton and Islander Ash Leaf banjos.
Company Information:
Banjos Direct is the UK's leading banjo specialist retailer. The brand is owned by Norfolk-based family business The Great British Banjo Company Limited, which also manufactures banjos in the UK.
The company works with local craftsmen as well as instrument manufacturers in other parts of Britain, and imports the finest instruments and accessories from around the world.
The business was founded by brand adviser, business author and musician Simon Middleton and has grown rapidly to become the UK's best known banjo specialist retailer and manufacturer.
The Great British Banjo Company is a private limited company, owned and managed by a small group of family and friends in Norwich, Norfolk, UK.
For further information visit: http://www.thegreatbritishbanjocompany.com.
Simon Middleton, The Great British Banjo Company, http://www.thegreatbritishbanjocompany.com, 01603 305800, [email protected]
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