Big Flavor in The Big Easy: MOOYAH Burgers, Fries & Shakes Expands in New Orleans
DALLAS, TX (PRWEB) December 04, 2014 -- As the reputation for serving up mouthwatering and customizable “better burgers” continues to increase, the demand for MOOYAH Burgers, Fries & Shakes (MOOYAH) has spread rapidly. To satisfy the taste buds of Metairie, Louisiana burger enthusiasts, the brand will be opening its doors on Dec. 8. Located at 4100 Veterans Memorial Boulevard, the restaurant is owned by brothers and local residents Kaleb and Khai Duong and is the second of five locations scheduled to open in the New Orleans area over the next three years.
“We’ve seen great success with the debut of our first MOOYAH in New Orleans, and Khai and I are very excited to serve exceptional burgers to our neighbors in Metairie,” Kaleb Duong said. “New Orleans is known for its booming food scene, and our new MOOYAH location will only enhance this image by providing high-quality, craveable burgers and top-notch service to customers.”
Prior to franchising, Kaleb and Khai’s careers lay in radiology and education, respectively. The brothers, both in their 30s, knew they wanted to pursue local business ownership together in their spirited city of New Orleans. Kaleb and Khai first got into franchising in 2010 when they opened a couple of frozen-yogurt shops, which they still own and operate today. Wanting to diversify, and being familiar with MOOYAH after visiting Dallas, the brothers looked into the brand from a professional standpoint and signed a five-unit expansion deal. After opening their first location in May of this year at The Outlet Collection at Riverwalk, and through their newest opening in Metairie, the brothers hope to grow outward and ultimately develop the brand in the seven parishes surrounding New Orleans.
“Louisiana has been a great development market for MOOYAH, and we look forward to the success Kaleb and Khai will see in Metairie,” said Michael Mabry, Chief Operating Officer for MOOYAH. “We uphold a commitment to providing only the best ingredients served in a family-friendly and welcoming atmosphere, which will go unmatched as we continue to set the standard for what it means to serve better burgers.”
At MOOYAH, Guests start their made-to-order burger experience by choosing from freshly-baked white or whole wheat buns, or a low-carb, bun replacement of iceberg lettuce leaves. Next, Guests have the option of never-frozen 100 percent American beef, Jennie-O® turkey or the mouthwatering black bean veggie patty, all decorated with unlimited veggies, a choice of 11 delectable sauces, five different cheeses, and other savory toppings such as Applewood bacon and fresh avocado.
In addition, the sides and dessert are not to be forgotten. MOOYAH French fries are not an afterthought, but a crucial component of the whole MOOYAH experience. The daily-cut spuds are always cooked fresh, and transformed into the perfect French fries through a proprietary six-step, 24-hour process. Guests also have the option of the ever-popular Sweet Potato Fries. To offset the savory side of the menu, MOOYAH offers handcrafted shakes made with 100 percent real ice cream. Like their burgers, MOOYAH shakes can be customized with fun ice cream flavors and sweet toppings such as M&M’s®, cookie dough and Reese’s® PB cups.
MOOYAH has plans to continue its sustained expansion and predicts the brand will add more than 1,000 jobs to local communities through its restaurant openings in 2014. The burger franchise shows no signs of slowing down and aims to deliver a simple American classic that’s not only made well, but produced in a friendly and comfortable environment to new and fresh markets in the future.
For more information on the growing brand, connect with MOOYAH on Facebook at the MOOYAH Burgers & Fries Fan page or follow MOOYAH on Twitter @MOOYAHBurger.
For franchising opportunities, please visit http://www.mooyahfranchise.com/ .
ABOUT MOOYAH BURGERS, FRIES & SHAKES
MOOYAH Burgers, Fries & Shakes is a fast-casual, “better burger” concept offering mouthwatering made-to-order burgers, French fries hand cut from Idaho potatoes, and real ice cream shakes. Founded in 2007, the Plano, Texas-based company serves fresh, lean American beef, all-natural Jennie-O® turkey burgers, black bean veggie burgers, buns baked in house daily, real cheeses and toppings made from garden-fresh veggies. While many Guests dine in-restaurant, MOOYAH also offers online ordering and carry out for Guests on the go. In 2014, MOOYAH was named in Entrepreneur Magazine’s list of the top 500 franchise brands and ranked No. 12 in Fast Casual Magazine’s annual Top 100 Movers & Shakers, a list they have been at the top of for several years in a row. The brand also landed at on the list of the Top 10 FastCasual Growth Chains by Technomic, Inc. In 2013, the brand was ranked 1st overall in Restaurant Business’s Future 50 list. For more information on MOOYAH, its menu or franchising opportunities, please visit http://www.MOOYAH.com. Connect with the brand on Facebook.com/MOOYAH and follow on Twitter @MOOYAHburger.
Lauren Kaminski, No Limit Agency, http://www.nolimitagency.com, 312.526.3996, [email protected]
Share this article