Blueprint Registry, First Online Wedding Registry Based on the Layout of a Couples' Home, Launches Today
New York, New York (PRWEB) February 25, 2014 -- Blueprint Registry, http://www.BlueprintRegistry.com, the first online wedding registry to offer engaged couples the ability to create a customized wedding wish list based on the layout of their home, announced its public launch today. Engaged couples can now receive personalized style and quantity recommendations based on their home’s layout and better visualize their needs as they shop room by room.
Blueprint Registry aims to disrupt the $19 billion annual wedding registry industry by leveraging its industry-first technology to make the wedding registry process a more visually inspiring, personalized, and streamlined experience.
“Current wedding registries, both big box retailers and niche registries, organize gifts in a list format, making a registry feel more like a “to-do” list than a compilation of great products that inspire and excite you,” said Lizzy Ellingson, Chief Creative Officer and Co-Founder of Blueprint Registry. “We wanted to help couples envision their new life together by giving them a visual representation of how these gifts will actually fit into their home and help them discover products that truly reflect their personal style.”
Blueprint Registry’s custom multi-merchant marketplace offers a collection of highly rated products from well-known stores like Crate & Barrel, Williams-Sonoma, and Amazon, as well as a collection of unique gifts from select designers and boutiques. This combined product offering allows couples to register for great products they know and love, while also giving them the option to register for speciality items.
Blueprint aims to further streamline the wedding shopping experience by allowing couples to search for gifts based on their personal style (traditional. modern, rustic, or vintage), making it even easier to shop for, and find, the products they love. Blueprint also guarantees an array of high-quality gift ideas by leveraging a combination of crowd-sourced reviews (e.g. Amazon reviews) and style editors’ recommendations.
Blueprint’s novel tagging functionality allows couples to specify who registered for each gift and the seamless group gifting feature allows family and friends to join together to purchase any item a couple desires, giving couples the ability to create price points that appeal to their guests.
The Blueprint experience runs start to finish, with each couple receiving a post-wedding purchase summary and concise return summary sheet organized by vendor two weeks after their wedding date. This registry summary gives couples the ability to easily view every gift purchased, along with each purchaser’s name and contact information, making sending “thank you” cards and processing returns easier than ever.
Blueprint Registry is free for both engaged couples and guests. To register, or for more information, please visit http://www.blueprintregistry.com.
========================================================================
About Blueprint Registry:
Blueprint Registry™ is the first and only online wedding registry to offer engaged couples the ability to create a customized wedding wish list based on the layout of their home. Blueprint aims to be the best-in-class online gift registry website by making the wedding registry process a more visually inspiring, personalized, and streamlined experience. Becoming a member of Blueprint Registry is free for both engaged couples and guests. To register, or for more information, http://www.blueprintregistry.com.
Sara Morgan, Eleven Eleven PR, +1 (703) 298-2243, [email protected]
Share this article