Brickstream’s Momentum Boosted by 18 In-Store Technology Rollouts by Major Global Retailers
Atlanta, GA (PRWEB) June 24, 2014 -- Brickstream, the in-store analytics market leader, today announced that it has significantly expanded its customer base and reseller partner network in the last year with 18 multi-site rollouts of Brickstream technology by major global retailers and 15 new channel partners. In addition to this momentum, Brickstream has also secured $8.7 million in new funding and received several recent honors, including a Pacesetter Award from the Atlanta Business Chronicle, which recognizes the Atlanta area’s 50 fastest-growing privately held companies, and a place on the Georgia Fast 40 list, which is compiled by the Atlanta-based chapter of the Association for Corporate Growth.
Brickstream’s hardware and software solutions empower retailers and other businesses to capture and analyze highly accurate data about customer behavior in real world environments, delivering the equivalent of “clickstream” analytics for the brick-and-mortar world. The intelligence generated by in-store analytics helps retailers improve real-time decision-making related to operations, merchandising, service, and loss prevention and better understand store performance within the context of their multichannel strategies.
“With the rise of the smartphone and anytime/anywhere Internet access, the lines continue to blur between online and brick-and-mortar commerce,” said Steve Jeffrey, CEO of Brickstream. “Since our inception, Brickstream has been leading the way towards a multichannel future with innovative technologies that help retailers close the loop with the same level of accurate and actionable insight into their physical stores as they have for their websites and mobile business. Demand for in-store analytics has never been higher — and we see this playing out in our company’s swift growth and in the strong relationships we are building with partners, investors and the retailers around the world who increasingly rely on Brickstream solutions.”
Brickstream’s recently released survey of global retail executives explores the drivers behind the industry’s growing interest in in-store analytics. Building on these insights, the company is launching a Retail Executive Forum, which will serve as a venue for participating retailers to come together and further the industry conversation related to the use of in-store technologies for improving service, store performance and multi-channel strategies.
The strength of Brickstream’s channel strategy has resulted in a significant amount of customer traction over the last year, including 18 major chain-wide rollouts by brand name shoe, apparel, accessory and cosmetic retailers in locations around the globe. Partners that have recently joined Brickstream’s worldwide reseller network include CommWorks, G4S, Headcount Corporation, Retail Development Consultants and TechLogic. In addition, the company has increased internal headcount by more than 60 percent and opened a new office in Shanghai, China. Brickstream also has continued to advance notable product innovations for in-store analytics, most recently announcing Brickstream LIVE™, the first and only solution to combine 3D in-store behavior analytics, support for Wi-Fi and BLE location-based data capture and a high resolution video camera for loss prevention and security within a single platform, driving new levels of insight for multi-channel decision making.
This month, Brickstream is being recognized on the Association for Corporate Growth (ACG) Atlanta’s 2014 Georgia Fast 40 list, which honors the top 40 fastest growing middle-market companies in Georgia. ACG Atlanta is one of the largest ACG chapters in the US with 600+ members representing over 400 of Atlanta’s leading companies. Earlier this year, Brickstream was also named a 2014 Pacesetter Award winner, which honors Atlanta-based companies that have experienced a two-year growth in sales of more than 50 percent and 2013 revenues between $1 million and $300 million.
Laurie Gibson, Brickstream, http://www.brickstream.com, +1 (650) 346-8990, [email protected]
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