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Craft City by Karina Garcia Launches New Sleepover Collection
  • USA - English


News provided by

Media Maison

Jan 17, 2018, 10:15 ET

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LOS ANGELES (PRWEB) January 17, 2018 -- Youtube mega-star and crafting expert, Karina Garcia is back at it again! Craft City by Karina Garcia has just launched a brand new line called, The Sleepover Collection, which consists of two new DIY kits that bring sleepover fun to the next level. The new line includes a Make-Your-Own Bath Bomb Kit and Make-Your-Own Lip Kit, which are now exclusively at Target both in-store and online.

“I'm so happy to release the new line of Craft City products. These kits are inspired by my favorite sleepover crafts & they make it easy & fun to create unique bath bombs & lip glosses,” says Garcia.

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Garcia, otherwise known as “The Slime Queen”, has been dominating the DIY crafting scene with her incredibly unique and zany creations on her widely popular Youtube channel that has close to 7 million subscribers. Creating Craft City and The Sleepover Collection has been a passion for Garcia. It was important to her to create a new collection that would allow and inspire kids to continue to create on their own terms at home.

"I'm so happy to release the newest line of Craft City products. These kits are inspired by my favorite sleepover crafts and they make it easy and fun to create unique bath bombs and lip glosses,” says Garcia. “Craft City is so special to me because it gives kids an outlet to express their creativity, and I hope kids everywhere have as much fun creating with them as I have."

These fun-filled kits have everything to assemble 3 different creations from each box and offer a diverse assortment of colors, scents, add-ins and instructions to guide each individual’s unique creation. The Make-Your-Own Bath Bomb Kit comes with fifteen secret treasures to put inside the bath bombs and even provides a reusable mold, allowing for multiple concoctions. The Make-Your-Own Lip Kit comes with different bases, delicious scents and three different lip gloss tubes, so you can create by yourself or with friends! Each kit was carefully designed by partners Karina and Brandable to make it fun and easy for every kid to craft an original masterpiece.

“Brandable is thrilled to continue our partnership with the outstanding Karina Garcia on the expansion of Craft City,” said Oliver Boger, CEO and Founder of Brandable. “Together with our exclusive launch partners at Target, the Craft City Sleepover Collection continues to bring crafting back to the mainstream and encourages kids to use their imagination, act as artists and designers who work intelligently and creatively.”

ABOUT BRANDABLE

Brandable is a next generation consumer products studio that partners with strategic influencers, content brands and trendsetters to help them build the next great consumer product brand. Brand focuses on innovating with original products and brands in the following categories: toys + games + crafts, cosmetics + wellness, pets, food + drink. With headquarters in Los Angeles, CA, Brandable was founded in 2016 by Forbes 30 Under 30 Alumni Oliver Bogner, who serves as CEO.

To learn more visit brandablela.com.

ABOUT KARINA GARCIA

Karina Garcia is DIY and overall lifestyle expert with a wildly popular YouTube channel (close to 7 million subscribers), one best-selling book published and a second one on the way, a crafting product line, Craft City available exclusively at Target, and is considered to be one of the top 5 most followed crafters on the internet. Beyond teaching the world how to make slime and crazy crafts projects, Karina loves design, style and keeping up with the latest trends. Karina has been featured on programs such as Good Morning America, The Ellen Degeneres Show and has been featured in numerous coveted publications, such as the New York Times. Karina is represented by United Talent Agency and Melrose and Park.

To learn more follow Karina Garcia on Instagram or Twitter, and subscribe to her Youtube channel.

Alex Valentino, Media Maison, https://www.mediamaison.com, 212-799-6100, [email protected]

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