Cutex® Named Best Nail Polish Remover by NEWBEAUTY Beauty Choice Awards
(PRWEB) January 21, 2014 -- Cutex®, the leading producer of nail care products since 1911, is honored to announce its patented Advanced Revival Nail Polish Remover has been selected as The Best Nail Polish Remover in the fourth-annual NewBeauty Beauty Choice Awards. This yearly award recognizes the best products on the market, as voted by thousands of NewBeauty readers, top beauty experts and the editors at NewBeauty Magazine.
“The Advanced Revival Nail Polish Remover is the first innovation in nail polish remover in 15 years and we are thrilled to be recognized by NewBeauty and nail enthusiasts for its effectiveness,” said Barbara Hershfelt, Director of Sales and Marketing for Cutex®. “Cutex®’s Advanced Revival Formula is the perfect solution for women who want to keep their nails looking and feeling healthy, strong and beautiful.”
Cutex®’s Advanced Revival Nail Polish Remover combines the power of acetone (92 percent) with the strengthening and nourishing capabilities of natural drying oils including apricot seed, flax seed and perilla oils. These natural drying oils begin as a liquid and turn into a solid when exposed to air while the acetone evaporates. Through the drying process nails are strengthened, leaving them feeling healthy and clean after just one use.
Consumer research conducted in 2011 indicates that a majority of women surveyed by Cutex® (86 percent) said Advanced Revival did a better job ‘conditioning’ and ‘strengthening’ their nails than their current products.
Cutex® Advanced Revival products are sold in select stores nationwide and online at http://www.cutexshop.com.
For a full list of NewBeauty’s 2013 Beauty Choice Awards winners, visit: http://www.newbeauty.com/awards/.
About Cutex®
Headquartered in St. Louis, Cutex® is the leading producer of nail care products since 1911. The company launched the first nail polish available in 10 shades in the 1920s and since then, women in more than 100 countries have trusted Cutex® as the nail cleaning and conditioning expert. Cutex® continues to offer scientifically-advanced, patented unique nail polish remover formulas, products and solutions for essential nail care. For more information, call (314) 536-8926 or visit http://www.cutexnails.com. Find a Cutex® retailer near you at cutexnails.com/locator or shop Cutex® products at cutexshop.com. Follow Cutex® on Twitter at @CutexUS, on Pinterest at pinterest.com/cutexus/ and on Facebook at facebook.com/cutexnails.
Lauren Freinberg, Black Twig Communications, +1 314-536-8928, [email protected]
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