Electronic Dance Music Clothing Line, Basswimmer LLC, Announces Latest Clothing Line Launch
Washington D.C. (PRWEB) July 25, 2013 -- After its recent success and support from electronic dance music fans around the world, Basswimmer has announced that it will offer 25 new designs catered to their fan base. The announcement comes shortly after the decision to make major updates to their site in order to provide a more comfortable and exciting experience for shoppers.
The designs will feature innovative and classic elements each relating to a unique aspect of the EDM lifestyle. Ranging from bold imagery and bright colors to modern twists on the "Keep Calm and Carry On" craze, the company hopes to reach an even larger audience than it already has.
"We didn't want to keep providing same design after same design," says Co-Founder Andres Garcia. "Our fans and customers live a lifestyle of working hard and raging harder, so our new line needed to reflect those elements."
Each item will be featured in a number of color variations and can be sized to fit either men or women. In addition, they will increase their offerings of tank tops as well as crops to cater to the increasing support of women fans across the globe.
"Our goal is to embody the energy and excitement our fans experience when they attend these shows," says Garcia. "Our customers aren't about blending in, so why should our products be?"
The new site and new clothing line are estimated to launch on the third week of August. Customers can still purchase existing items from the site, and the company encourages all its fans to connect with them through their social channels.
About Basswimmer LLC:
Basswimmer is an Electronic Dance Music apparel company based out of Washington, D.C. It was founded by 3 long-time friends in early 2013 with the purpose of providing clothing to the ever growing Electronic Dance Music culture in North America. They currently produce and sell t-shirts, tank tops, light show equipment and other accessories through their online retail store. Basswimmer’s motto, "Work Hard, Rage Harder" embodies their lifestyles as workaholics by day and revelers by night.
Andres Garcia, Bass Swimmer LLC, http://www.basswimmer.com, 3015039092, [email protected]
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