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Elena Verlee’s Blog Site Listed 7th out of Top 60 PR Blogs in the World
  • USA - English


News provided by

Cross Border Communications

Jul 28, 2013, 22:30 ET

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Elena Verlee, PR in Your Pajamas blogger
Elena Verlee, PR in Your Pajamas blogger

Vancouver, BC (PRWEB) July 28, 2013 -- Elena Verlee’s blog site "PR in Your Pajamas," which teaches media relations strategies, how to write a media pitch and top social media tools for small businesses, was listed in the 60 Best PR Blogs in the World, according to research done by InkyBee, a UK-based company with software specializing in blogger outreach programs.

I started blogging to help entrepreneurs who couldn’t afford to hire a PR consultant, let alone a PR agency. - Elena Verlee

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"I started blogging several years ago to help entrepreneurs who couldn’t afford to hire a PR consultant, let alone a PR agency," says Verlee. "I wanted to equip small business owners with practical publicity strategies and give them the confidence that they can do it themselves."

TOP 10 RANKING BASED ON SMART ALGORITHM

PR in Your Pajamas came in seventh based on a methodology where a “linguistic fingerprint” of the words and phrases that are highly relevant to PR were harnessed by the Inkybee software. This was done by collating "tags" from the relevant blog posts across millions hosted in the Inkybee database.

The Inkybee software then did a sophisticated search across their database of over 600,000 blogs, applied an algorithm to determine which were the most relevant based on how often the words and phrases were used and where they used them.

An overall ranking based on other important factors such as size of audience (visibility), level of engagement and how often the blog posted produced the Top 60 PR Blogs in the World.

CONSISTENT RECOGNITION FROM PEERS AND THE PR INDUSTRY

Verlee’s blog was also recognized in PR Web’s "25 Essential PR Bloggers You Should Be Reading" and two years in a row in Cision’s "Top 50 PR and Marketing Blogs" (2012 and 2013).

As an entrepreneur passionate about supporting others to success, Verlee is a social media enthusiast and influencer who has been named twice in a Forbes.com list: "25 Most Influential Women Tweeting on Entrepreneurship" and "20 Women for Entrepreneurs to follow on Twitter."

ABOUT ELENA VERLEE

Elena Verlee is founder of Cross Border Communications, a technology PR agency with offices in Vancouver and Silicon Valley. She is passionate about teaching practical publicity and social media strategies for small businesses through her blog, workshops and as a speaker at events. To follow her blog, visit http://www.PRinYourPajamas.com

Elena Verlee, Cross Border Communications, http://www.crossborderpr.com, +1 (604) 947-2930, [email protected]

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