Exert Co. Releases New Smart Body Coolant
(PRWEB) December 28, 2013 -- Hot flashes and night sweats are not just an annoyance, they are a plague. At any time of the day, in any setting, and with any person, nature may strike and uncomfortable, menopause-induced hot flashes will occur. For as long as menopause has been around, there has been a need for cooling when the body turns the heat up. Exert Smart Body Coolant provides full-body cooling that women are searching for.
Exert Smart Body Coolant is proactive and applied to the body before a skin temperature spike, activating only when the spike occurs. Exert doesn’t feel cold when applied but instead works by drawing heat away from the body only when the body needs it. When skin temperature rises, Exert activates and cools the skin by 2 to 6 degrees. Arvind Rao, Chief Innovation Officer of Exert Co., explains that, “After cooling, Exert recharges quickly and is ready when your skin temperature rises again. This is what makes Exert more technologically advanced than anything else.”
This is welcomed news for the approximately 27 million women in the U.S. who have hot flashes or experience night sweats and that number is expected to grow 10 percent annually. Christopher Joyce, CEO of Exert Co., says, “Exert was created for one reason...to help people,” and help people it does.
The technology behind Exert is supported by a study published in the Annals New York Academy of Sciences. Women were tested in cold climates and hot climates when experiencing a hot flash. The duration and severity of the hot flash was then measured. Kronenberg and Barnard found that women who experienced a hot flash in a colder climate felt it less than half the time of a woman in a hotter climate. Exert provides the perfect, cool climate for the skin when needed.
Exert Smart Body Coolant is the culmination of more than three years of development, research, and testing by Exert Co., which was founded by Christopher Joyce and Arvind Rao.
Whether it is an uncomfortable episode during the day caused by a hot flash or restless sleep induced by a night sweat, menopause is an incredibly trying time for women across the globe. Exert offers the technology necessary to withstand the heated test of menopause and women can finally avoid the hot flash whiplash.
A 4 to 6-week supply of Exert Smart Body Coolant retails for $30. To learn more about Exert Smart Body Coolant, visit http://exertco.com or call 877-929-9922.
About Exert Smart Body Coolant
Exert Smart Body Coolant is a once a day body spray that activates only when skin temperature spikes. Exert cools the body by up to 6 degrees. Whether it’s menopause, hot flashes, stress, medication, anxiety environment, excessive sweating, or physical exertion, Exert Smart Body Coolant helps regulate skin temperature. To learn more, visit http://exertco.com.
About Exert Co.
Exert Co. is a Wilmington, DE based company that makes smart, functional, consumer products that solve “big market” problems in completely new ways.
Jacob Markiewicz, Joyce Co, http://exertco.com, +1 3023004671, [email protected]
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