Austin, TX (PRWEB) January 17, 2016 -- eyeQ, Inc., the leading provider of shopper-responsive in-store displays, today announced it will be demonstrating its technology in the Samsung Electronics America Booth (#2062) at the National Retail Federation (NRF) The Big Show in New York City, January 17-20, 2016. eyeQ will be presenting a live demographically-responsive and personality-based experience set up for attendee interaction. eyeQ will also be powering all the analytics about attendee engagement within the Samsung booth and sharing those analytics on a live dashboard - similar to the shopper analytics available to eyeQ’s brand and retailer customers. Demonstration and conversations are available at NRF or anytime, simply visit: https://www.eyeqinsights.com/about-us/eyeq-is-coming-to-nrf/, or contact eyeQ at info(at)eyeQinsights.com.
eyeQ has built a technology that personalizes the in-store shopping experience, using shopper-aware digital displays that interact with consumers, customize the content to each, and even recognizes and responds to emotion. This all serves to improve the shopper experience and increase sales. eyeQ technology is displayed on Samsung digital screens at NRF and improves engagement in many eyeQ customer sites across the U.S and Canada.
“We selected eyeQ because of their innovative technology to personalize the in-store shopping experience and are pleased to include them in our booth at NRF and have our visitors interact with the technology directly,” said Ted Brodheim, vice president of Vertical Business at Samsung Electronics America. “Come see eyeQ and Samsung, together, in booth 2062.”
“eyeQ helps our savvy brand and retailer partners use personalization to build engagement and boost sales while gaining shopper insights,” said eyeQ founder and CEO Michael Garel. “Samsung digital screens are a critical part of our technology engagement package and we are excited to be part of the Samsung Electronics America NRF booth.”
eyeQ helps retailers improve shopper engagement by personalizing in-store content according to the characteristics and behaviors of each shopper. eyeQ’s devices respond to age, gender, location, frequency of visit and emotion. Increased engagement results in a better shopping experience, greater loyalty and higher sales.
Intelligent solutions like eyeQ’s are critical for engaging today’s shoppers who are armed with smartphones and accustomed to personalized e-commerce experiences. Shoppers expect more from their shopping experiences than ever before. eyeQ helps brands and retailers in the brick and mortar setting compete with online options. The eyeQ technology also empowers stores with real-time intelligence about how different types of shoppers are responding, so they can learn and iterate to make each shopper’s experience better and better.
eyeQ is a showcase company for IBM, building its solution with BlueMix, IBM’s cloud platform, and utilizing Watson, IBM’s cognitive computing system. eyeQ has been highlighted by IBM at Interconnect, IMPACT, Pulse and Smarter Commerce conferences, its CIO Leadership Exchange, and at the May 2015 World of Watson event.
About eyeQ Insights, Inc.:
Founded in 2012 and based in Austin, Texas, eyeQ enable brands and retailers to win at the shelf by providing shoppers with personalized digital experiences and producing actionable shopper insights. eyeQ’s shopper-aware touchscreen displays detect attributes such as age, gender, emotional state, return visits and more to personalize content and lift sales. A SaaS solution, eyeQ’s dashboard provides a steady stream of shopper insights to measure response and determine the most effective content. eyeQ is a member of the Austin Technology Incubator, a 2014 graduate of DreamIt Ventures, and a founding member of the Future of Privacy Forum. For more information please visit http://www.eyeqinsights.com.
Laura Beck, eyeQ, http://www.eyeqinsights.com, +1 (512) 786-1098, [email protected]
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