(PRWEB) March 25, 2015 -- Anyone shopping at Faya8.com will now be able to acquire top-quality celebrity dresses at a fraction of their market prices. This is thanks to a recent announcement which was made by the company. Faya8 recently announced that it is adopting a brand-new business model called follow-up selling. This model will provide customers with an opportunity to buy celebrity dresses at extremely affordable rates.
Follow-up selling is a model which was pioneered by top brands like ZARA, HSTYLE and Xiaomi. It is defined as offering the market a cheaper alternative to a best-selling product. The best-selling product is typically a top-brand which is premium, quite expensive, and affordable to only a few. Follow-up selling is basically providing a cheaper imitation which can appeal to the mass market. The basic idea is to provide people with a less costly alternative to aspirational products.
For instance, say a top brand like Chanel releases their latest dress. The dress will almost certainly be too expensive for the ordinary person. Using, follow-up selling, a cheaper version can be made available. The version will look somewhat like the Chanel dress in terms of design and make. However, it will differ on minor details like zipper position and collar size.
In the end, it will look close enough to the Chanel dress, but be much cheaper. Therefore, those who cannot afford the Chanel dress will certainly be able to afford the follow-up version. In the apparel industry, such a follow-up version is typically referred to as a copy model. One company which has excelled at this is the Spanish brand, ZARA.
Faya8 has adopted the follow-up selling model in relation to celebrity dresses. Basically, the company now provides customers with a cheaper way of acquiring dresses which have been donned by celebrities at public events. Therefore, if a celebrity unveils a dress which costs $10,000, fans will be able to acquire an exact copy for as low as $200.
In implementing the follow-up selling model, Faya8 has established a mechanism which can enable its clients to acquire the dresses within the shortest time possible. Therefore, as soon as a celebrity unveils a new dress, clients will be able to acquire a cheaper version within a week of the unveiling from http://www.faya8.com/.
Ultimately, Faya8's new business model provides the perfect opportunity for anyone who prefers to stay in touch with the latest celebrity fashion trends. It means that such a person can acquire top-quality imitations of celebrity dresses at a fraction of their market prices. Therefore, any woman who would like to dress up like her favorite celebrity should visit http://www.faya8.com/.
Faya8.com is one of the top tier 1 distributors of celebrity dresses in China. It specializes in collecting the trendiest celebrity dresses and availing them to customers at extremely affordable rates. Its top collections include wedding dresses, bridesmaid dresses, and special occasion dresses as well as sweaters, coats, jackets, blazers and suits. Its entire portfolio of elegant products can be found on the website, http://www.faya8.com/
Monica Chen, FaYa8, http://www.faya8.com/, +1 (888) 527-0509 Ext: 2, [email protected]