Global Baby Disposable Diapers Industry
London (PRWEB) September 19, 2013 -- This report analyzes the worldwide markets for Baby Disposable Diapers in US$ Million.
The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World.
Annual estimates and forecasts are provided for the period 2010 through 2018. Also, a six-year historic analysis is provided for these markets.
The report profiles 44 companies including many key and niche players such as Associated Hygienic Products, LLC, First Quality Enterprises, Kao Corporation, Kimberly-Clark Corp., Ontex International N.V., The Procter & Gamble Company, Svenska Cellulosa Aktiebolaget SCA, and UniCharm Corp.
Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs.
I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS
Study Reliability and Reporting Limitations I-1
Disclaimers I-2
Data Interpretation & Reporting Level I-2
Quantitative Techniques & Analytics I-3
Product Definitions and Scope of Study I-3
II. EXECUTIVE SUMMARY
1. MARKET OVERVIEW II-1
Expanding Infant Population in Developing Regions Stimulates
Diaper Sales II-1
Economic Uncertainty & Baby Diapers Market: A Review II-2
Impact of Demographic Factors II-3
Changing Demographic Pattern: A Threat to Baby Diaper Sales? II-3
Increasing Global Population Offers Significant Growth
Opportunities II-3
Table 1: Top 25 Countries Worldwide in Terms of Population
(2010 & 2013E) (includes corresponding Graph/Chart) II-4
Declining Birth Rates: A Key Issue Confronting the Market II-4
Table 2: Global Birth Rate Statistics (2010 & 2012):
Breakdown of Number of Births per 1000 Population in Select
Countries II-5
Rising Women Workforce: A Business Case for Baby Diapers II-7
Table 3: Female Employment-to-Population Ratio (%) (includes corresponding Graph/Chart) II-7
Middle Class Population in Emerging Markets: Opportunities Galore II-8
Table 4: World Middle Class Population (2012 & 2030):
Percentage Share Breakdown by Region - North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa (includes corresponding Graph/Chart) II-8
Noteworthy Trends & Issues II-9
Manufacturers Focus on Emerging Markets II-9
Rising Popularity of Cloth Diapers Threatens Disposable Diaper Market II-9
Premium Segment: Growth Opportunities in Mature Markets II-9
Limited Edition Products and Designer Diapers: Strategies to Stay Afloat II-10
Innovations Help Manufacturers Stay Ahead of Competition in Developed Markets II-10
Manufacturers Look to Lure Customers with Improved Products II-11
Diapers Become Narrower and Thinner II-11
Technology Advances Propels Baby Diapers Market II-11
DryLock Technology: The Latest Fad in Diapers Market II-12
Growing Preference for Training Pants II-12
Private Label Diapers Gaining Popularity II-12
Internet Stores Draw Customers II-12
Rising Environmental & Health Concerns Over Diaper Use II-13
Sustainability Issues Come to Fore II-14
Dealing with Rising Pricing Pressures II-14
Nippon Shokubai Incident Threatens SAP Supply II-14
Component Makers Play Active Role in Baby Diapers Market II-15
Diaper Penetration II-15
Table 5: Penetration (%) of Disposable Diapers in Select Countries (2012) II-15
Table 6: Global Baby Diapers Market (2011): Percentage Share Breakdown of Value Sales by Product Type (includes corresponding Graph/Chart) II-16
Advertising and Promotion II-16
2. COMPETITIVE LANDSCAPE II-17
P&G and Kimberly-Clark Dominate Baby Diapers Market II-17
Table 7: Leading Players in the Global Baby Diapers Market (2012): Percentage Share Breakdown of Value Sales for P&G, Kimberly-Clark, Unicharm, SCA, Private Labels, and Others
(includes corresponding Graph/Chart) II-17
Table 8: Global Diaper Market (2011): Percentage Share Breakdown of Leading Brands - Huggies Snug & Dry, Pampers Baby Dry, Pampers Cruisers, Pampers Swaddlers, Huggies Supreme Natural Fit, Luvs Ultra Leakguards, Luvs, Huggies Overnites, Luvs Guaranteed, Huggies Supreme, Private label, and Others (includes corresponding Graph/Chart) II-17
Pampers & Huggies: The Two Leading Baby Diaper Brands II-18
Popular Brands II-19
Kimberly-Clark’s Exit from Europe: Opportunity for Competitors II-20
3. PRODUCT OVERVIEW II-21
Introduction II-21
Disposable Diapers II-21
Types of Disposable Diapers II-21
Ultra-Absorbent II-21
Superabsorbent II-21
Regular Diapers II-22
Gender-Specific Diapers II-22
Biodegradable Diapers II-22
Packaging II-22
Evolution of Diapers II-22
Diapers - The Growing Years II-22
The First Disposable Diaper II-22
1950s-60s Witness Product Improvements II-23
Rayon Nonwoven Cover II-23
Shift to PET Fiber II-23
Apertured Films II-23
Thermal Bonding and Polypropylene II-23
Formaldehyde Concerns Spur Introduction of Alternatives II-23
Components of a Diaper II-24
Topsheet II-24
Acquisition/Transport layers II-24
Absorbent Core II-24
Backsheet II-25
Raw Materials II-25
Overview II-25
Innovations in Diaper Raw Materials II-25
Superabsorbent Polymer Market II-26
Table 9: Worldwide Market for Super Absorbents by Region/Country (2012E) - Percentage Share Breakdown of Volume Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East and Latin America (includes corresponding Graph/Chart) II-26
Production Process II-26
Diapers are Highly Patented Products II-26
4. RECENT INDUSTRY ACTIVITY II-27
Domtar to Acquire Associated Hygienic Products II-27
Unicharm to Acquire Myanmar Care II-27
Zulily Partners with The Honest Company II-27
Diapers R Us Outlet Plus Opens Store in North Carolina II-27
K-C to Shut Down Diaper Plant in Spain II-28
Kao Commences Marketing of Locally-Made Merries Diapers in China II-28
SCA Completes Acquisition of Everbeauty II-28
Kimberly-Clark Exits from Diaper Business in Europe II-28
Kao to Establish Second Manufacturing Plant in Indonesia II-28
Kao Opens New Baby Diaper Facility in China II-29
P&G Philippines to Commence Operations in Cabuyao
Manufacturing Facility II-29
AHP Acquires Arquest II-29
SCA Takes Over Pro Descart II-29
Unicharm to Take Over Diana II-30
SCA Acquires 50% Stake in Komili from Yildiz II-30
P&G to Establish LEED Diaper Production Plant in Indonesia (Indonesia) II-30
Toray Industries to Set up Plant in Indonesia II-30
AHP to Cease Production at Vancouver Plant II-30
CCC Globalcom to Acquire Minority Stake in Bambooies II-31
First Quality Baby Diapers Establishes New Manufacturing Facility II-31
SCA Establishes Production Facility in Russia II-31
5. CORPORATE ACTIVITY IN THE RECENT PAST - A HISTORIC PERSPECTIVE
BUILDER II-32
Godrej Purchases 50% Stake of SCA in Joint Venture Godrej SCA Hygiene II-32
ImPex of Doral Installs JOA Converting Line II-32
Knowaste and Aico Eko to Establish Processing Plant II-32
Unicharm Ventures into India and Russia II-32
Childrenswear Takes Over Gerber Childrenswear II-32
Unicharm Takes Over DSG II-33
First Quality Acquires Covidien's Retail Products Business II-33
Bottom Half Group Adds Canadian Distributor to its Distribution Network II-33
SCA to Set Up Production Facility in Russia II-33
Hain Celestial Acquires TenderCare II-34
Kimberly-Clark Commences Construction of Plant in Moscow II-34
Unicharm to Expand Production Capacity in Thailand II-34
Energizer Acquires Playtex II-34
Tecnicare to Open New Diaper Plant at Salvador II-34
Kimberly-Clark Closes Half of Lakeview Diaper Facility II-35
Health Ministry of China Orders Recall of Fungus-Infected Diapers II-35
FINE Begins Construction of New Production Plant in Iran II-35
Papaellinas Introduces Huggies Diapers in Cyprus II-35
Beaufort to Establish Manufacturing Plant in India II-35
SCA Hygiene and Godrej Enter into a Joint Venture II-35
Sindora to Acquire Majority Stake in J.M.Permata II-36
Sumitomo Seika to Upgrade Himeji Plant II-36
Private Group Acquires Novacare SA II-36
Kimberly-Clark Acquires Outstanding Stake in Kimberly-Clark Kenko II-36
Tecnicare Invests in Diaper Machinery II-36
Kimberly-Clark Defers Neenah Mill’s Closure II-37
Unicharm to Expand South Korean Operations through JV II-37
Unicharm Acquires GHI II-37
Kimberly-Clark Shuts Down Manufacturing Plant in the US II-37
6. PRODUCT INNOVATIONS/INTRODUCTIONS II-38
gDiapers Unveils the Spring gPants Collection II-38
BabyGanics® Introduces Rear Gear™ Ultra Absorbent Diapers II-38
Bril Introduces Brildiapers Prime II-38
Pampers Introduces New Sizes of Swaddlers II-39
Pull-Ups Introduces Glow-in-the-Dark-Designs on Training Pants II-39
Pampers Introduces Limited Edition USA Diapers II-39
SCA to Expand Drypers Brand II-39
P&G Introduces New Pampers Premium Diaper II-39
P&G Launches Junior Diapers II-40
Kimberley-Clark Rolls Out Huggies Slip-On Diapers II-40
Kimberly-Clark Introduces Huggies Little Movers Slip-On Diapers II-40
Pampers Launches Pampers Limited Edition Prints II-40
SCA Unveils Drypers Baby Diaper Range in Vietnam II-41
Bashundhara Group Introduces Three New Products for Kids Segment II-41
Kimberly-Clark Introduces Slip-On Diapers II-41
7. PRODUCT INTRODUCTIONS/INNOVATIONS IN THE RECENT PAST - A
HISTORIC PERSPECTIVE BUILDER II-42
Kimberly-Clark to Introduce Sanitary Papers and Diapers II-42
Kimberly-Clark Introduces Huggies Pure & Natural Diapers II-42
Gro Baby™ Launches Gro Baby Bio Soaker Pads II-42
Procter & Gamble Develops Ink-Printed Substrate Web Diaper II-42
Wipro Babysoft Launched Wipro Babysoft Dry Care Diapers II-43
Aquabub Introduces New Nappy Ranges II-43
Ecoprogress Develops New Flushable Diaper II-43
Procter & Gamble Rolls Out New Pampers II-43
Kimberly-Clark Unveils Huggies Supreme® Natural Fit and Gentle Care Diapers II-43
8. FOCUS ON SELECT PLAYERS II-45
Associated Hygienic Products, LLC (USA) II-45
First Quality Enterprises, Inc. (USA) II-45
Kao Corporation (Japan) II-46
Kimberly-Clark Corp. (USA) II-46
Ontex International N.V. (Belgium) II-46
The Procter & Gamble Company (USA) II-47
Svenska Cellulosa Aktiebolaget SCA (publ) (Sweden) II-47
UniCharm Corp. (Japan) II-48
9. GLOBAL MARKET PERSPECTIVE II-49
Table 10: World Recent Past, Current & Future Analysis for Baby Disposable Diapers by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America
and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2010 through 2018 (includes corresponding Graph/Chart) II-49
Table 11: World Historic Review for Baby Disposable Diapers by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2004 through 2009 (includes corresponding Graph/Chart) II-50
Table 12: World 15-Year Perspective for Baby Disposable Diapers by Geographic Region - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding
Japan), Latin America and Rest of World Markets for Years 2005, 2013 & 2018 (includes corresponding Graph/Chart) II-51
III. MARKET
1. THE UNITED STATES III-1
A.Market Analysis III-1
Prelude III-1
Noteworthy Trends & Issues III-2
Innovation: A Strategy to Bolster Market Presence III-2
Alternate Marketing Strategies Gain Momentum in Souring Economy III-2
Use of Training Pants Gains Momentum III-2
Online Stores Pull Customers Away from Store Aisles III-2
Eco-Friendly Disposable Baby Diapers - Gaining Prominence III-3
Private Label Products: Growth amidst Gloom III-4
Table 13: Private Label Diapers Market in the US (2012):
Percentage Share Breakdown of Value Sales for Disposable Diapers and Disposable Training Pants (includes corresponding Graph/Chart) III-4
Reusable Cloth Diapers Find Favor III-4
Health Scare from Baby Diapers III-5
Competitive Landscape III-5
Table 14: Leading Manufacturers of Diapers in the US (2012): Percentage Share Breakdown of Value Sales for Procter and Gamble Co., Kimberly-Clark Co., Private Label, and Others (includes corresponding Graph/Chart) III-5
Table 15: Disposable Diapers Market in the US (2012): Percentage Share Breakdown of Value Sales by Leading Brands (includes corresponding Graph/Chart) III-6
Table 16: Leading Disposable Diaper Toilet-training Pants in the US in Drug Stores (2010): Percentage Share Breakdown of Value Sales (includes corresponding Graph/Chart) III-6
Product Launches III-7
Strategic Corporate Developments III-9
Key Players III-11
B.Market Analytics III-13
Table 17: US Recent Past, Current & Future Analysis for Baby Disposable Diapers Market Analyzed with Annual Sales Figures in US$ Million for Years 2010 through 2018 (includes
corresponding Graph/Chart) III-13
Table 18: US Historic Review for Baby Disposable Diapers Market Analyzed with Annual Sales Figures in US$ Million for Years 2004 through 2009 (includes corresponding Graph/Chart) III-14
2. CANADA III-15
Market Analysis III-15
Table 19: Canadian Recent Past, Current & Future Analysis for Baby Disposable Diapers Market Analyzed with Annual Sales Figures in US$ Million for Years 2010 through 2018 (includes corresponding Graph/Chart) III-15
Table 20: Canadian Historic Review for Baby Disposable Diapers Market Analyzed with Annual Sales Figures in US$ Million for Years 2004 through 2009 (includes corresponding Graph/Chart) III-16
3. JAPAN III-17
A.Market Analysis III-17
Declining Birth Rate Dampens Baby Diaper Sales III-17
Table 21: Infant (0-4) Population in Japan (1980-2010) (In Billion) (includes corresponding Graph/Chart) III-17
Domestic Manufacturers Seek Opportunities in Overseas Markets III-18
Table 22: Baby Diaper Production in Japan (2007-2012) (In Million Units) (includes corresponding Graph/Chart) III-18
Competitive Scenario III-18
Table 23: Leading Players in the Japanese Baby Disposable Diapers Market (2012E): Percentage Share Breakdown of Value Sales for Unicharm, Kao, Daio Paper, Ouji Nepia, and Others (includes corresponding Graph/Chart) III-19
Strategic Corporate Development III-19
Select Players III-19
B.Market Analytics III-20
Table 24: Japanese Recent Past, Current & Future Analysis for Baby Disposable Diapers Market Analyzed with Annual Sales Figures in US$ Million for Years 2010 through 2018 (includes corresponding Graph/Chart) III-20
Table 25: Japanese Historic Review for Baby Disposable Diapers Market Analyzed with Annual Sales Figures in US$ Million for Years 2004 through 2009 (includes corresponding Graph/Chart) III-21
4. EUROPE III-22
A.Market Analysis III-22
Outlook III-22
Western Europe: Private Labels Make Steady Progress III-22
Table 26: Private Label Products as % of Total Baby Diapers Market in Select European Countries (includes corresponding Graph/Chart) III-22
Competitive Landscape III-23
Table 27: Leading Players in the European Baby Diapers Market (2011): Percentage Share Breakdown of Value Sales for P&G, SCA, Kimberly-Clark, Ontex, Hyga, and Others (includes corresponding Graph/Chart) III-23
Table 28: Leading Players in the Western Europe Baby Diapers Market (2011): Percentage Share Breakdown of Value Sales for P&G, Kimberly- Clark, Unicharm, SCA, Private Label, and Others (includes corresponding Graph/Chart) III-23
Table 29: Leading Players in Eastern Europe Baby Diapers Market (2011): Percentage Share Breakdown of Value Sales for P&G, Kimberly-Clark, SCA, Torunskie Zaklady, Private Labels, and Others (includes corresponding Graph/Chart) III-23
B.Market Analytics III-24
Table 30: European Recent Past, Current & Future Analysis for Baby Disposable Diapers by Geographic Region - France, Germany, Italy, UK, Spain, Russia, & Rest of Europe Markets
Independently Analyzed with Annual Sales Figures in US$ Million for Years 2010 through 2018 (includes corresponding Graph/Chart) III-24
Table 31: European Historic Review for Baby Disposable Diapers by Geographic Region - France, Germany, Italy, UK, Spain, Russia, & Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2004 through 2009 (includes corresponding Graph/Chart) III-25
Table 32: European 15-Year Perspective for Baby Disposable Diapers by Geographic Region - Percentage Breakdown of Dollar Sales for France, Germany, Italy, UK, Spain, Russia, & Rest of Europe Markets for Years 2005, 2013 & 2018 (includes corresponding Graph/Chart) III-26
4a. FRANCE III-27
A.Market Analysis III-27
Outlook III-27
Table 33: Leading Manufacturers of Disposable Baby Diapers in France (2012E) - Percentage Share Breakdown by Retail Value Sales for P&G, Kimberly-Clark and Others (includes corresponding Graph/Chart) III-27
B.Market Analytics III-28
Table 34: French Recent Past, Current & Future Analysis for Baby Disposable Diapers Market Analyzed with Annual Sales Figures in US$ Million for Years 2010 through 2018 (includes
corresponding Graph/Chart) III-28
Table 35: French Historic Review for Baby Disposable Diapers Market Analyzed with Annual Sales Figures in US$ Million for Years 2004 through 2009 (includes corresponding Graph/Chart) III-29
4b. GERMANY III-30
A.Market Analysis III-30
Outlook III-30
Table 36: Leading Players in the German Baby Disposable Diapers Market (2012E) - Percentage Share Breakdown by Value Sales for P&G and Others (includes corresponding Graph/Chart) III-30
B.Market Analytics III-31
Table 37: German Recent Past, Current & Future Analysis for Baby Disposable Diapers Market Analyzed with Annual Sales Figures in US$ Million for Years 2010 through 2018 (includes corresponding Graph/Chart) III-31
Table 38: German Historic Review for Baby Disposable Diapers Market Analyzed with Annual Sales Figures in US$ Million for Years 2004 through 2009 (includes corresponding Graph/Chart) III-32
4c. ITALY III-33
Market Analysis III-33
Table 39: Italian Recent Past, Current & Future Analysis for Baby Disposable Diapers Market Analyzed with Annual Sales Figures in US$ Million for Years 2010 through 2018 (includes corresponding Graph/Chart) III-33
Table 40: Italian Historic Review for Baby Disposable Diapers Market Analyzed with Annual Sales Figures in US$ Million for Years 2004 through 2009 (includes corresponding Graph/Chart) III-34
4d. THE UNITED KINGDOM III-35
A.Market Analysis III-35
Outlook III-35
Competition III-35
Table 41: Leading Players in the UK Diapers Market (2011) - Percentage Share Breakdown of Retail Value Sales for P&G, Kimberly-Clark and Others (includes corresponding Graph/Chart) III-35
B.Market Analytics III-36
Table 42: UK Recent Past, Current & Future Analysis for Baby Disposable Diapers Market Analyzed with Annual Sales Figures in US$ Million for Years 2010 through 2018 (includes
corresponding Graph/Chart) III-36
Table 43: UK Historic Review for Baby Disposable Diapers Market Analyzed with Annual Sales Figures in US$ Million for Years 2004 through 2009 (includes corresponding Graph/Chart) III-37
4e. SPAIN III-38
Market Analysis III-38
Table 44: Spanish Recent Past, Current & Future Analysis for Baby Disposable Diapers Market Analyzed with Annual Sales Figures in US$ Million for Years 2010 through 2018 (includes
corresponding Graph/Chart) III-38
Table 45: Spanish Historic Review for Baby Disposable Diapers Market Analyzed with Annual Sales Figures in US$ Million for Years 2004 through 2009 (includes corresponding Graph/Chart) III-39
4f. RUSSIA III-40
A.Market Analysis III-40
Overview III-40
Competition III-40
Table 46: Leading Players in the Russian Disposable Baby Diapers Market (2012): Percentage Share Breakdown of Retail Value Sales for Procter & Gamble, Kimberly-Clark, SCA Hygiene Products, and Others (includes corresponding Graph/Chart) III-40
Strategic Corporate Development III-40
B.Market Analytics III-41
Table 47: Russian Recent Past, Current & Future Analysis for Baby Disposable Diapers Market Analyzed with Annual Sales Figures in US$ Million for Years 2010 through 2018 (includes corresponding Graph/Chart) III-41
Table 48: Russian Historic Review for Baby Disposable Diapers Market Analyzed with Annual Sales Figures in US$ Million for Years 2004 through 2009 (includes corresponding Graph/Chart) III-42
4g. REST OF EUROPE III-43
A.Market Analysis III-43
Outlook III-43
Focus on Select Markets III-43
Czech Republic III-43
Table 49: Leading Disposable Baby Diaper Brands in the Czech Republic (2012): Percentage Share Breakdown of Retail Value Sales for Pampers, Huggies, Helen Harper, Private Labels, and Others (includes corresponding Graph/Chart) III-43
Denmark III-44
Table 50: Leading Players in the Danish Diapers Market (2012E): Percentage Share Breakdown of Value Sales for SCA, P&G and Others (includes corresponding Graph/Chart) III-44
Norway III-44
Table 51: Leading Players in the Norwegian Diapers Market (2012): Percentage Share Breakdown of Value Sales for SCA, P&G and Others (includes corresponding Graph/Chart) III-44
Sweden III-44
Table 52: Leading Players in the Swedish Diapers Market(2012): Percentage Share Breakdown of Value Sales for SCA, P&G and Others (includes corresponding Graph/Chart) III-44
The Netherlands III-44
Turkey III-45
Table 53: Leading Players in the Turkish Disposable Baby Diapers Market (2012E): Percentage Share Breakdown of Retail Value Sales for Procter & Gamble, Hayat Kimya, Kimberly-Clark, and Others (includes corresponding Graph/Chart) III-45
Strategic Corporate Development III-45
Select Players
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Global Baby Disposable Diapers Industry
For more information:
Sarah Smith
Research Advisor at Reportbuyer.com
Email: [email protected]
Tel: +44 208 816 85 48
Website: http://www.reportbuyer.com
Sarah Smith, Research Advisor at Reportbuyer.com, +44 208 816 85 48, [email protected]
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