Global Business Outlook Survey of Senior Executives 2013–2014

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Jul 30, 2013, 03:00 ET

Rockville, MD (PRWEB) July 30, 2013 -- Global Business Outlook Survey of Senior Executives 2013–2014

“Global Business Outlook Survey of Senior Executives 2013–2014” is a new report by ICD Research that analyzes how companies’ procurement expenditures, business strategies, media spend, marketing and sales strategies and practices, and business planning are set to change in 2013–2014. This report provides data and analysis on category-level spending outlooks, budgets, supplier selection criteria, business challenges, and investment opportunities of senior level executives.

Furthermore, it provides the current size of the marketing and advertising budgets and how spending will change, providing insight into global marketing behavior; it also identifies future growth, key consumer trends, M&A, and e-procurement across various industries. This report not only grants access to the opinions and strategies of business decision makers and competitors in the global food and beverage industry, but also examines their actions surrounding business priorities and provides access to information categorized by region and size.

Some of the key highlights include:

-An analysis of revenue growth expectations by senior level respondents reveals that 55% are ‘more optimistic’ about their company’s revenue growth in 2013.

-A significant percentage of senior level respondents highlighted capital expenditure towards new product development, employee training and IT infrastructure development.

-Senior level respondents identified ‘focus sales efforts on generating new business’, ‘trial new and innovative products in the market’ and ‘focus sales efforts on existing markets’ as key areas where companies intend to change strategies.

-A total of 21% of senior level respondents anticipate a minimum of 2% increase of their current workforce in 2013.

-Survey results show that, senior level respondents identified the US, Singapore, Taiwan and Hong Kong and Canada to offer the highest growth potential among developed countries in 2013-2014.

To order this report:

Global Business Outlook Survey of Senior Executives 2013–2014

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About ICD Research

ICD Research is a full-service global market research agency and premium business information brand specializing in industry analysis in a wide set of B2B and B2C markets. ICD Research has access to over 400 in-house analysts and journalists and a global media presence in over 30 professional markets enabling us to conduct unique and insightful research via our trusted business communities. Through its unique B2B and B2C research panels and access to key industry bodies, ICD Research delivers insightful and actionable analysis. The ICD Research survey capabilities grant readers access to the opinions and strategies of key business decision makers, industry experts and competitors as well as examining their actions surrounding business priorities.

About MarketResearch.com

MarketResearch.com is the leading provider of global market intelligence products and services. With research reports from more than 720 top consulting and advisory firms, MarketResearch.com offers instant online access to the world’s most extensive database of expert insights on global industries, companies, products, and trends. Moreover, MarketResearch.com’s Research Specialists have in-depth knowledge of the publishers and the various types of reports in their respective industries and are ready to provide research assistance. For more information, call Cindy Frei at 240.747.3014 or visit http://www.marketresearch.com.

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Global Business Outlook Survey of Senior Executives 2013–2014 – Table of Contents:

1 Introduction
2 Executive Summary
3 Global Industry Dynamics - Senior Level Respondents
4 Global Market Growth Outlook - Senior Level Respondents
5 Threats and Opportunities - Global Senior Level Respondents
6 Global Buyer Expenditure Activity - Senior Level Respondents
7 Global Procurement Behaviors and Strategies- Senior Level Respondents
8 Global Suppliers’ Marketing Expenditure Activity - Senior Level Respondents
9 Global Marketing and Sales Behaviors and Strategies - Senior Level Respondents
10 Appendix

List of Tables
Table 1: Total Senior Level Respondents by Industry Type, 2013
Table 2: Senior Level Respondents by Global Company Turnover (%), 2013
Table 3: Senior Level Respondents by Region (%), 2013
Table 4: Global Senior Level Respondents: Revenue Growth Optimism (%), 2011–2013
Table 5: Global Senior Level Respondents: Revenue Growth Optimism by Region (%), 2013
Table 6: Global Senior Level Respondents: Revenue Growth Optimism by Turnover (%), 2013
Table 7: Global Senior Level Respondents: Change in Leading Company Strategies (%), 2013
Table 8: Global Senior Level Respondents: Change in Leading Company Strategies by Company Turnover (%), 2013
Table 9: Global Senior Level Respondents: Merger and Acquisition Activity Expectations (%), 2011–2013
Table 10: Global Senior Level Respondents: Merger and Acquisition Activity Expectations by Region, 2013
Table 11: Global Senior Level Respondents: Merger and Acquisition Activity Expectations by Company Turnover, 2013
Table 12: Global Senior Level Respondents: Capital Expenditure Estimation (%), 2013
Table 13: Global Senior Level Respondents: Capital Expenditure Estimation by Region (% Increase), 2013
Table 14: Global Senior Level Respondents: Capital Expenditure Estimation by Company Turnover (% Increase), 2013
Table 15: Global Senior Level Respondents: Planned Change in Staff Recruitment Activity (%), 2013
Table 16: Global Senior Level Respondents: Planned Change in Staff Recruitment Activity by Region (%), 2013
Table 17: Global Senior Level Respondents: Planned Change in Staff Recruitment Activity by Company Turnover (%), 2013
Table 18: Global Senior Level Respondents: Demand in Emerging Markets (%), 2013
Table 19: Global Senior Level Respondents: Demand in Emerging Markets by Region (%), 2013
Table 20: Global Senior Level Respondents: Demand in Emerging Markets by Company Turnover (%),
Table 21: Global Senior Level Respondents: Growth Expectations in Developed Countries (%), 2013
Table 22: Growth Expectations in Developed Countries by Region (% Increase), 2013
Table 23: Global Senior Level Respondents: Growth Expectations in Developed Countries by Company Turnover (% Increase), 2013
Table 24: Global Senior Level Respondents: Leading Business Concerns (%), 2013
Table 25: Global Senior Level Respondents: Leading Business Concerns by Region (%), 2013
Table 26: Global Senior Level Respondents: Leading Business Concerns by Company Turnover (%), 2013
Table 27: Global Senior Level Respondents: Securing Buyer Business (%), 2013
Table 28: Global Senior Level Respondents: Securing Buyer Business by Region (%), 2013
Table 29: Global Senior Level Respondents: Securing Buyer Business by Company Turnover (%), 2013
Table 30: Global Senior Level Respondents: Annual Procurement Budgets in US$ (%), 2013
Table 31: Global Senior Level Respondents: Annual Procurement Budgets in US$ by Region (%), 2013
Table 32: Global Senior Level Respondents: Annual Procurement Budgets in US$ by Company Turnover (%), 2013
Table 33: Global Senior Level Respondents: Planned Change in Total Procurement Expenditure (%), 2013
Table 34: Global Senior Level Respondents: Planned Change in Total Procurement Expenditure by Region (%), 2013
Table 35: Global Senior Level Respondents: Planned Change in Total Procurement Expenditure by Company Turnover (%), 2013
Table 36: Global Senior Level Respondents: Variations in Regional Supplier Prices (%), 2013
Table 37: Global Senior Level Respondents: Variations in Regional Supplier Prices by Region (%), 2013
Table 38: Global Senior Level Respondents: Variations in Regional Supplier Prices by Company Turnover (%), 2013
Table 39: Global Senior Level Respondents: Critical Success Factors for Supplier Selection (%), 2013
Table 40: Global Senior Level Respondents: E–Procurement, Level of Implementation (%), 2013
Table 41: Global Senior Level Respondents: E–Procurement, Level of Implementation by Region (%), 2013
Table 42: Global Senior Level Respondents: E–Procurement, Level of Implementation by Company Turnover (%), 2013
Table 43: Global Senior Level Respondents: Annual Marketing Budgets (%), 2013
Table 44: Global Senior Level Respondents: Annual Marketing Budgets by Region (%), 2013
Table 45: Global Senior Level Respondents: Annual Marketing Budgets by Company Turnover (%), 2013
Table 46: Global Senior Level Respondents: Planned Change in Marketing Expenditure (%), 2013
Table 47: Global Senior Level Respondents: Planned Change in Marketing Expenditure Levels by Region(%), 2013
Table 48: Global Senior Level Respondents: Planned Change in Marketing Expenditure Levels by Company Turnover (%), 2013
Table 49: Global Senior Level Respondents: Planned Investment in Marketing and Sales (%), 2013
Table 50: Global Senior Respondents: Planned Investment in Marketing and Sales by Region (%), 2013
Table 51: Global Senior Level Respondents: Planned Investment in Marketing and Sales by Company Turnover (%), 2013
Table 52: Global Senior Level Respondents: Future Investment in Media Channels (%), 2013
Table 53: Global Senior Level Respondents: Key Marketing Aims (%), 2013
Table 54: Global Senior Level Respondents: Key Amendments to Marketing Agencies (%), 2013
Table 55: Global Senior Level Respondents: Key Amendments to Marketing Agencies by Region (%), 2013
Table 56: Global Senior Level Respondents: Key Amendments to Marketing Agencies by Company Turnover (%), 2013
Table 57: Global Senior Level Respondents: Critical Factors for Choosing a Marketing Agency (%), 2013
Table 58: Global Senior Level Respondents: Critical Factors for Choosing a Marketing Agency by Region (%), 2013
List of Figures
Figure 1: Global Senior Level Respondents: Revenue Growth Expectation (%), 2011–2013
Figure 2: Global Senior Level Respondents: Revenue Growth Optimism by Region (%), 2013
Figure 3: Global Senior Level Respondents: Revenue Growth Optimism by Turnover (%), 2013
Figure 4: Global Senior Level Respondents: Change in Leading Company Strategies (%), 2013
Figure 5: Global Senior Level Respondents: Change in Leading Company Strategies by Region (%), 2013
Figure 6: Global Senior Level Respondents: Change in Leading Company Strategies by Company Turnover (%), 2013
Figure 7: Global Senior Level Respondents: Merger and Acquisition Activity Expectations (%), 2011–2013
Figure 8: Global Senior Level Respondents: Merger and Acquisition Activity Expectations by Region, 2013
Figure 9: Global Senior Level Respondents: Merger and Acquisition Activity Expectations by Company Turnover, 2013
Figure 10: Global Senior Level Respondents: Capital Expenditure Estimation (%), 2013
Figure 11: Global Senior Level Respondents: Capital Expenditure Estimation by Region (% Increase), 2013
Figure 12: Global Senior Level Respondents: Planned Change in Staff Recruitment Activity (%), 2013
Figure 13: Global Senior Level Respondents: Planned Change in Staff Recruitment Activity by Region (%), 2013
Figure 14: Global Senior Level Respondents: Planned Change in Staff Recruitment Activity by Company Turnover (%), 2013
Figure 15: Global Senior Level Respondents: Top Ten Growth Regions , 2013
Figure 16: Global Senior Level Respondents: Demand in Emerging Markets (%), 2013
Figure 17: Global Senior Level Respondents: Demand in Emerging Markets by Region (%), 2013
Figure 18: Global Senior Level Respondents: Growth Expectations in Developed Countries (%), 2013
Figure 19: Growth Expectations in Developed Countries by Region (% Increase), 2013
Figure 20: Global Senior Level Respondents: Leading Business Concerns (%), 2013
Figure 21: Global Senior Level Respondents: Top Five Leading Business Concerns, 2013–2014
Figure 22: Global Senior Level Respondents: Securing Buyer Business (%), 2013
Figure 23: Global Senior Level Respondents: Annual Procurement Budgets of Buyers in US$ (%), 2013
Figure 24: Global Senior Level Respondents: Annual Procurement Budgets in US$ by Region (%), 2013
Figure 25: Global Senior Level Respondents: Annual Procurement Budgets in US$ by Company Turnover (%), 2013
Figure 26: Global Senior Level Respondents: Planned Change in Total Procurement Expenditure (%), 2013
Figure 27: Global Senior Level Respondents: Planned Change in Total Procurement Expenditure by Region (%), 2013
Figure 28: Global Senior Level Respondents: Planned Change in Total Procurement Expenditure by Company Turnover (%), 2013
Figure 29: Global Senior Level Respondents: Variations in Regional Supplier Prices (%), 2013
Figure 30: Global Senior Level Respondents: Variations in Regional Supplier Prices by Region (%), 2013
Figure 31: Global Senior Level Respondents: Variations in Regional Supplier Prices by Company Turnover (%), 2013
Figure 32: Global Senior Level Respondents: Critical Success Factors for Supplier Selection (%), 2013
Figure 33: Global Senior Level Respondents: E–Procurement, Level of Implementation (%), 2013
Figure 34: Global Senior Level Respondents: E–Procurement, Level of Implementation by Region (%), 2013
Figure 35: Global Senior Level Respondents: E–Procurement, Level of Implementation by Company Turnover (%), 2013
Figure 36: Global Senior Level Respondents: Annual Marketing Budgets (%), 2013
Figure 37: Global Senior Level Respondents: Annual Marketing Budgets by Region (%), 2013
Figure 38: Global Senior Level Respondents: Annual Marketing Budgets by Company Turnover (%), 2013
Figure 39: Global Senior Level Respondents: Planned Change in Marketing Expenditure (%), 2013
Figure 40: Global Senior Level Respondents: Planned Change in Marketing Expenditure Levels by Region (%), 2013
Figure 41: Global Senior Level Respondents: Planned Change in Marketing Expenditure Levels by Company Turnover (%), 2013
Figure 42: Global Senior Level Respondents: Planned Investment in Marketing and Sales (%), 2013
Figure 43: Global Senior Level Respondents: Planned Investment in Marketing and Sales by Region (%), 2013
Figure 44: Global Senior Level Respondents: Planned Investment in Marketing and Sales by Company Turnover (%), 2013
Figure 45: Global Senior Level Respondents: Future Investment in Media Channels (%), 2013
Figure 46: Global Senior Level Respondents: Future Investment in Media Channels by Region (%), 2013
Figure 47: Global Senior Level Respondents: Future Investment in Media Channels by Turnover (%), 2013
Figure 48: Global Senior Level Respondents: Key Marketing Aims (%), 2013
Figure 49: Global Senior Level Respondents: Key Marketing Aims by Region (%), 2013
Figure 50: Global Senior Level Respondents: Key Marketing Aims by Company Turnover (%), 2013
Figure 51: Global Senior Level Respondents: Key Amendments to Marketing Agencies (%), 2013
Figure 52: Global Senior Level Respondents: Key Amendments to Marketing Agencies by Region (%), 2013
Figure 53: Global Senior Level Respondents: Key Amendments to Marketing Agencies by Company Turnover (%), 2013
Figure 54: Global Senior Level Respondents: Critical Factors for Choosing a Marketing Agency (%), 2013
Figure 55: Global Senior Level Respondents: Critical Factors for Choosing a Marketing Agency by Company Turnover(%), 2013

Cindy Frei, marketresearch.com, http://www.marketresearch.com/, 240.747.3014, [email protected]