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goodr is Looped In to Nostalgia with Froot Loops® Themed Collection of Athletic Sunglasses
  • USA - English


News provided by

goodr

Jul 25, 2023, 08:00 ET

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LOS ANGELES (PRWEB) July 25, 2023 -- goodr—the brand known for its $25 active sunglasses—is thrilled to announce its latest limited-edition drop of sunnies designed for fans of the iconic Froot Loops®breakfast cereal. Just in time for the brand’s 60th anniversary, goodr has partnered with Kellogg to bring this collection of Froot Loops® inspired-shades to the faces of Froot Loops® lovers.

The Froot Loops® collection is available in three styles: Follow Your Nose, to the Spooniverse; Feathery, Frooty Focals; and A Faceful of Froot Loops.

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goodr is widely-known for its expansive range of sunglasses designed with the four Fs in mind—Fun, Fashion, Function, and ‘Ffordability. What’s more fun than fruity rainbow-colored breakfast cereal?! Nothing is. Duh!!! The Froot Loops® collection is available in three styles: Follow Your Nose, to the Spooniverse; Feathery, Frooty Focals; and A Faceful of Froot Loops. Follow Your Nose, to the Spooniverse and Feathery, Frooty Focals will be showcased on goodr’s OG sunnies, our signature classic style. A Faceful of Froot Loops will be showcased on our Circle G’s, frames with circular lenses perfect for the ultra-cool hipster. Like all goodr sunglasses, these styles are no slip, no bounce, all polarized, and all fun.

“You may be wondering how Toucan Sam and I met,” said goodr’s notorious avian CEO, Carl the Flamingo. “I came across Sam mid-air as he was following his nose to your kitchen table to snag a bowl of Froot Loops®. Since birds of a feather flock together, I couldn’t help but follow. We bonded deeply over an auspicious breakfast date and from that meeting, the idea for the Froot Loops® collection was born. He was NOT a fan of my idea for Shrimp Loops. Don’t worry though, I’ll keep working on it.”

All styles from the Froot Loops® collection retail for $30 a pair and can be purchased directly from the goodr website.

About goodr:

We are recklessly committed to fun… blah, blah, blah, sunglasses. Since 2015, we’ve made $25 Active Sunglasses for Anyone that are No Slip. No Bounce. All Polarized. All Fun. goodrs can be purchased directly at goodr.com; at our Los Angeles-based retail store, the goodr Cabana; and through leading national retailers like REI, Fleet Feet, Public Lands and more. All of our products speak to the four Fs: Fun, Fashionable, Functional and ‘Ffordable, which make them perfect for running, beasting, biking, golfing, skiing, snowboarding or really anything active. goodr has received accolades from leading media outlets like Runner's World, Outside, Men's Health, Women's Health, Bicycling, and GQ, so we know we’re doing something right.

About Kellogg Company:

At Kellogg Company (NYSE: K), our vision is a good and just world where people are not just fed but fulfilled. We are creating better days and a place at the table for everyone through our trusted food brands. Our beloved brands include Pringles®, Cheez-It®, Special K®, Kellogg's Frosted Flakes®, Pop-Tarts®, Kellogg's Corn Flakes®, Rice Krispies®, Eggo®, Mini-Wheats ®, Kashi®, RXBAR ®, MorningStar Farms ® and more. Net sales in 2022 were over $15.3 billion, comprised principally of snacks as well as convenience foods like cereal, frozen foods, and noodles. As part of our Kellogg's Better Days® Promise ESG strategy, we're addressing the interconnected issues of wellbeing, climate and food security, creating Better Days for 3 billion people by the end of 2030. Visit http://www.KelloggCompany.com.

Dee Kent, goodr, http://goodr.com, 1 8188088618, [email protected]

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goodr is widely-known for its expansive range of sunglasses designed with the four Fs in mind—Fun, Fashion, Function, and ‘Ffordability. What’s more fun than fruity rainbow-colored breakfast cereal?!
goodr is widely-known for its expansive range of sunglasses designed with the four Fs in mind—Fun, Fashion, Function, and ‘Ffordability. What’s more fun than fruity rainbow-colored breakfast cereal?!
goodr is widely-known for its expansive range of sunglasses designed with the four Fs in mind—Fun, Fashion, Function, and ‘Ffordability. What’s more fun than fruity rainbow-colored breakfast cereal?!

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