Haivision to Demonstrate Breakthrough Performance of Live 4K HEVC/H.265 Software Encoding at 2017 NAB Show
Montreal, Canada (PRWEB) April 19, 2017 -- At the 2017 NAB Show, Haivision will demonstrate a breakthrough in live 4Kp60 HEVC software-only performance video streaming, leveraging the unparalleled quality of x265 software encoding, while running at a performance level that was previously only possible with dedicated hardware. This demonstration will be presented by Haivision’s HaiGear Labs, the company’s technologies research group, at the Renaissance Hotel (suite Ren Deluxe - B) next to the Las Vegas Convention Center.
Through the use of commodity off-the-shelf processing capabilities, Haivision will showcase how x265 software encoding, running on readily available dual-socket servers from the Intel® Xeon® Processor E5-2600 v4 product family, addresses the growing demand for high-quality 4K video streaming. This development brings down the costs associated with encoding live 4K video and enables 4K video streaming on ubiquitous Intel cloud compute architectures.
The foundation for these video streaming innovations comes from the company’s four years of active involvement in the x265 open source project, a commercially backed initiative founded with the goal of producing the highest performance, most efficient HEVC/H.265 video encoder software implementation. Haivision is an original charter licensee of the x265 project and has made significant contributions to the x265 initiative through tight technology collaboration with MulticoreWare, the primary developer of the widely adopted open-source codec.
Haivision’s quality-to-performance in its live 4K HEVC demonstration leverages UHDKit, MulticoreWare’s extended encoding library built on top of the x265 HEVC encoder. By heavily investing in advancing the UHDKit for low-latency live encoding, Haivision has been able to push the boundaries on what has been possible in HEVC software encoding.
“Haivision has been an active contributor to x265 and UHDKit and has helped MulticoreWare push the envelope with regard to live encoding performance,” said Tom Vaughan, vice president, general manager for video, MulticoreWare. “Haivision’s numerous contributions are invaluable to every user of x265.”
“Haivision’s long-term association with MulticoreWare’s x265 project and our tuning of the UHDKit for high performance streaming on the Intel platform has enabled our customers to benefit from software-only or CPU/GPU balanced performance,” said Mahmoud Al-Daccak, chief technology officer, Haivision. “We will continue to pioneer and contribute to these development communities that rely on open-source initiatives to move the streaming video industry forward.”
As a pioneer in high performance streaming solutions, Haivision innovates in the areas of live hardware and software encoding/decoding, video stream transport and management. The company is dedicated to pushing the technology envelope, and fostering partnerships and collaboration within the industry to expand the ecosystems of performance video that its customers depend on. To learn more or book a demonstration, visit http://www.haivision.com/NAB.
About Haivision
Haivision, a private company founded in 2004, provides media management and video streaming solutions that help the world’s leading organizations communicate, collaborate and educate. Haivision is recognized as one of the most influential companies in video by Streaming Media and one of the fastest growing companies by Deloitte’s Technology Fast 500. Haivision is headquartered in Montreal and Chicago, with regional offices located throughout the United States, Europe, Asia and South America. Learn more at haivision.com.
Jennifer Gazin, Haivision, http://www.haivision.com, +1 (514) 334-5445 Ext: 8309, [email protected]
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