HEAD Graphene™ Speed Pro Wins Popular Science Best of What’s New Award
Phoenix, AZ (PRWEB) November 13, 2013 -- HEAD, a leading global manufacturer and marketer of premium branded sports equipment, is proud to announce that the editors of Popular Science, the world’s largest science and technology magazine, have named HEAD’s Graphene™ Speed Pro tennis racquet a 2013 recipient of the publication’s Best of What’s New Award in the recreation category.
In early 2013, HEAD launched its Graphene™ Speed and Instinct lines of tennis racquets that feature the revolutionary Graphene™ technology. This innovative technology offers tangible advantages to tennis players of all levels.
Each year, the editors of Popular Science review thousands of new products in search of the top 100 technology innovations of the year. These products are considered breakthroughs that represent a significant leap in their individual categories. The winners of each category are awarded inclusion in the December issue of Popular Science, the most widely read issue of the year since the Best of What’s New awards debuted in 1988. The HEAD Graphene™ Speed Pro is among the 100 new products and technologies awarded in 2013.
The HEAD Graphene™ Speed Pro is constructed with Graphene™, the world’s strongest and lightest material, which enables a redistribution of weight from the racquet shaft to the grip and head. The optimized redistribution of weight in the racquet allows players to generate more kinetic energy when they hit the ball. This means players of every level can generate more power with less effort, thanks to the integration of Graphene™ in the HEAD Graphene™ Speed Pro.
"For more than a quarter century, Popular Science has devoted its December issue to the year's most remarkable innovations.” said Cliff Ransom, Executive Editor of Popular Science. “The Best of What's New Awards is our magazine's top honor, and the 100 awardees are selected from a pool of thousands. Each winner is handpicked and revolutionary in its own way. Whether they're poised to change the world or simply your living room, the Best of What's New awardees challenge us to the see the future in a new light."
“We’re honored and privileged to cap off what has been an impressive few years for HEAD with this recognition from Popular Science,” said Greg Mason, Vice President Sales and Marketing Racquet Sports US. “We always strive to be at the forefront of innovation and the use of graphene in our tennis racquets signifies a major breakthrough in the world of tennis. This award truly reaffirms the hard work and dedication from our talented team.”
Without any doubt, the future belongs to this extraordinary material – and it is not surprising that the HEAD development engineers are busily working on integrating the HEAD Graphene™ technology into additional racquet models including its latest innovation, the Graphene™ Radical series.
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ABOUT HEAD
HEAD NV is a leading global manufacturer and marketer of premium branded sports equipment. Its roots trace back to 1950 as Howard Head, the inventor of the first metal ski, founded the company.
HEAD’s business is organized into five divisions: Winter Sports, Racquet Sports, Diving, Sportswear and Licensing. Products are sold under the HEAD (tennis, squash and racquetball racquets, tennis balls, tennis footwear, alpine skis, ski bindings and ski boots, snowboards, bindings and boots and sportswear), Penn (tennis and racquetball balls), Tyrolia (ski bindings) and Mares (diving equipment) brands.
The Company´s key products have attained leading market positions based on sales and reputation and have gained high visibility through their use by many of today´s top ATP and WTA players, including Novak Djokovic, Andy Murray, Richard Gasquet, Tomas Berdych, Maria Sharapova and Svetlana Kuznetsova.
ABOUT POPULAR SCIENCE
Founded in 1872, Popular Science is the world’s largest science and technology magazine; with a circulation of 1.3 million and 6.8 million monthly readers. Each month, Popular Science reports on the intersection of science and everyday life, with an eye toward what’s new and why it matters. Popular Science is published by Bonnier Active Media, a subsidiary of Bonnier Corporation.
Katie Timinsky, +1 (212) 697-2600, [email protected]
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