Health Tracker App Nudge Releases New iOS Version
Los Angeles, CA (PRWEB) June 10, 2014 -- Health and fitness app Nudge today released a new iOS version of their health tracker and curator platform with updates that streamline and customize the app and enhance features of the app’s Nudge Factor score. This indexed score allows users to compare their health and fitness level to other Nudge users and social network friends, no matter which app, tracker or wearable they use.
“We think this new update is a monumental step for us in aiding to curate the tracking landscape and ensure users are incorporating apps that truly fit their needs,” says Nudge co-founder Mac Gambill. “Not only will this help with user retention amongst the various tracking apps, but our hope is that this will also increase a person's success rate in terms of lifestyle goals.”
With individuals moving increasingly towards mobile apps, Nudge has phased out their web app to focus on the mobile version. Nudge is offering a more detailed Dashboard with additional statistics to help users gain greater insight into their health based on USDA, CDC and WHO recommendations as well as applied research from an in-house advisory team of sports and health professionals.
The developers have incorporated a new scrollable Nudge Factor that allows users to see how and why their Nudge Factor has changed over time. The bottom of the Dashboard screen will include daily averages for every aspect of the Nudge Factor, including water, fruit and vegetable intake, as well as exercise and sleep.
“We incorporated this new feature to help users pinpoint how changes in each of their specific daily health habits effects their overall score,” said Nudge co-founder Phil Beene. “We think letting people follow how specific changes in their lifestyle affects their Nudge Factor score over time will make the score itself much more meaningful and motivating.”
In addition, Nudge has created a new Curated Apps page, which includes a compiled list of beneficial health and wellness apps, and created a tabs menu for easier navigation and higher engagement with the app’s complete functionality.
About Nudge
Nudge is a health, wellness and lifestyle company set to transform the healthcare industry by offering insight into individuals’ lifestyle choices. By tracking dietary intake, level of hydration, minutes of fitness and hours of sleep as well as synching with the leading apps and wearables, Nudge is the principal curator of the best health and fitness apps on the market. Nudge uses a carefully calculated, evidence-proven algorithm to present users with a Nudge Factor, an indexed number representing the overall level of health of the user, which can be used for comparison with other Nudge users and friends on social media, regardless of apps and trackers used. The Nudge Factor can also be used to see where users can improve upon daily life choices, motivating them to pursue an elevated, overall wellbeing. Launched in May 2014, Nudge is a Tennessee-based company co-founded by Mac Gambill, Phil Beene and Chris Garson.
Lisa Inouye, PMBC Group, +1 (310) 777-7546, [email protected]
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