Higher Logic and Thought Leader Josh Bernoff Present the Value of BS-Free Writing
Washington, D.C. (PRWEB) June 15, 2016 -- Higher Logic will feature author and thought leader Josh Bernoff for the next Learning Series webinar on Thursday, June 23, at 2p.m. ET, to discuss “The Value of Bullshit-Free Writing.” The Learning Series is a premier webinar series designed to be collaborative and educational, bringing together community builders, experts and thought leaders to empower organizations with the latest social technology and innovative ideas around community.
During the webinar, Josh will present the strengths and advantages to clear writing and developing a new discipline for communicating on a screen. No matter your community role, you need a different perspective when writing for people who start at screens all day. Concentration is difficult and in high demand, and Josh will present his approach to solving the attention deficit.
“Josh Bernoff is a reputable thought leader in the business strategy space, and we’re excited to partner with him for Higher Logic’s Learning Series webinar this summer,” says Hunter Montgomery, Chief Marketing Officer at Higher Logic. “His refreshing, no-nonsense approach to communicating within social technologies will greatly benefit any community builder.”
Attendees will learn Josh’s top tips for writing community posts, emails, blogs and any other communications materials in a way that truly stands out:
Write short
Front-load your content
Kill attention-wasters like jargon and passive voice
WHAT: Higher Logic Learning Series Webinar: The Value of Bullshit-Free Writing
WHEN: Thursday, June 23, 2016, 2p.m. ET
REGISTRATION: Register for the online webinar here.
WHO: Author and Thought Leader Josh Bernoff
About Josh Bernoff
Josh Bernoff has been a professional writer since 1982. He has coauthored three books on business strategy, including the bestseller Groundswell: Winning in a World Transformed by Social Technologies (Harvard Business Press, 2008). Harper Business will publish his new book, Writing Without Bullshit, in September of 2016. Josh blogs every weekday about writing and communication. His blog withoutbullshit.com generated over 1 million views in its first year. For 20 years at Forrester Research, Josh wrote and edited reports on the future of technology. As Senior Vice President, Idea Development, he identified, developed, and promoted Forrester’s most powerful and influential ideas. He gave hundreds of speeches around the world, got quoted in every news source you can name, and gave strategy advice to clients from the world’s largest companies and tech vendors. Josh is also the CEO of wellnesscampaign.org, a non-profit organization dedicated to the pursuit of wellness through changing habits.
About Higher Logic
Higher Logic is an industry leader in cloud-based community platforms, with over 25 million engaged members in more than 200,000 communities. Organizations worldwide use Higher Logic to bring like-minded people all together, by giving their community a home where they can meet, share ideas, answer questions and stay connected. Learn more at http://www.higherlogic.com.
Amanda Orr, Kickstart Consulting for Higher Logic, http://www.higherlogic.com, +1 2022486766, [email protected]
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