iMirus's Multi-Channel Publishing Platform Generates New Revenue Channel for Print Industry
(PRWEB) September 06, 2013 -- In a recent interview, Frank Steenburgh, Graphic Communications Industry Expert, emphasized the transformative impact of mobile on the industry, “Mobile technology and social media are transforming the way companies do business. Customers are looking for a multi-channel solution that incorporates both print, online, smartphones and tablets. Marketing Service Providers should look at companies like iMirus to easily add mobile capabilities to their offerings and meet the growing demand from customers.” With over 60% of the US owning smartphones, 1 billion smartphone consumers worldwide, and 1 in 3 online consumers using tablets by 2015 - effective customer communications must include a mobile offering.
iMirus®, a leading customer communications technology company, is excited to announce the launch of its Multi-Channel Publishing Platform (MCPP) for the Graphics Communications industry. iMirus’s MCPP provides an easy way for marketing service providers to offer mobile content distribution and content enhancement via private branded apps for tablets and smartphones. This platform offers a new channel for revenue growth and customer retention.
Chris Riggs, iMirus’ CEO states, “Combining iMirus’ MCP platform capabilities with Graphic Communications offerings is a winning combination. We are thrilled to offer Marketing Service Providers an innovative way to create differentiation in the market, elevate the conversation with clients, and continue to expand marketing service providers’ capabilities.
iMirus’s Graphic Communications partners receive a complete solution with industry leading features and functionality. Key offerings include: private branded apps for online, mobile and tablet, comprehensive email marketing and a push notifications platform, e-stores and digital fulfillment, as well as robust business intelligence and analytics.
Howard Holley, CMO and SVP of Sales for iMirus, shares, “In a relatively short time, our MSP partners have seen huge wins, from retaining accounts - to securing new business - we are thrilled that the MCPP has already generated significant results on behalf of our partners.”
iMirus delivers a powerful platform for engagement, insight, and revenue growth.
About iMirus
iMirus®, a leading customer communications technology company, puts Your Brand in Hand™ with a platform that enables content distribution and content enhancement on tablets and smartphones. iMirus® turns documents, publications and marketing communications into EXTRAORDINARY user experiences. iMirus® integrates print with rich media, creating compelling, interactive communications accessible via customized apps and viewable on tablets, smartphones and online. Launched in 2008, iMirus® distributes engaging, insightful content for over 150 clients and enables over 200,000 app downloads per month. iMirus® has experience working with a wide range of companies across sectors including Forbes, Delta Airlines, Conde Nast, Zappos, NetSuite and the U.S. Government. iMirus® has offices in Tulsa, OK; Austin, TX; and Palm Coast, FL. Learn more at the iMirus website http://www.imirus.com or contact us at 386-283-5907 to easily expand your capabilities.
Christie Kimbell, iMirus, http://www.imirus.com, +1 (214) 435-2295, [email protected]
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