International Dehydrated Foods, Inc. to Launch CHX|ISO™ Chicken Isolate Powder at the 2015 Joe Weider’s Olympia Fitness & Performance Expo
Springfield, Mo. (PRWEB) September 15, 2015 -- International Dehydrated Foods, Inc. (IDF™) recently announced it will exhibit at the 2015 Joe Weider’s Olympia Fitness & Performance Expo this month on September 18-20 in Las Vegas. This year marks the first in which IDF will participate at the annual Olympia Expo, and former Mr. USA and World IFBB professional Bodybuilder David Hawk will join company representatives to unveil its most advanced protein ingredient to date, the IDF® CHX|ISO™ Chicken Protein Isolate Powder.
According to IDF Vice-President of Marketing, Sales, and Research and Development Stephanie Lynch, the new concentrated protein powder is “a convenient form of an all-natural ingredient and is free of common allergens. It is an excellent source of high-quality protein for sports-nutrition supplements. Introducing the CHX|ISO™ ingredient at the Olympia Expo, the world’s premier body-building and fitness showcase, is a great way to expand into the supplements category. IDF has been thrilled to have a top sports-nutrition authority like David Hawk to lend his expertise on product development and help supplement formulators discover the nutritional benefits CHX|ISO™ provides.”
About CHX|ISO™
IDF’s latest high protein powder innovation, the CHX|ISO™ Chicken Protein Isolate Powder, provides the power of chicken protein in a convenient powder form and carries clear benefits that make it particularly useful for athletes and other active people. This innovative new protein powder is:
- Free of common allergens
- Made with fresh USDA materials
- Rich in L-Arginine and BCAAs
- Made in an easy-to-use powder form
- Ready to eat
- Gently processed—gently cooked, unhydrolyzed
- Has 0 g carbs, 0 g lactose, 0 g sugar
- Uncontaminated with genetically modified materials
- Easily digestible
- Shelf-stable
- Contains all essential and nonessential amino acids for muscle recovery and strength
According to Hawk, the new CHX|ISO™ ingredient is one of the “most complete proteins”, making it incredibly beneficial for not only bodybuilders but also athletes and fitness enthusiasts. “We know diet counts for 80% percent of your fitness results, and for muscle and strength building athletes 30-50% of a successful diet consists of quality proteins,” says Hawk. “Having another new high-quality and convenient protein source in CHX|ISO™ Chicken Protein Isolate Powder that can be used alone or in a blend with other protein sources allows athletes the ability to take our nutritional arsenal to a new level while improving our results at the gym.”
IDF at the Olympia Expo
The 2015 Olympia Fitness & Performance Expo will take place at the Las Vegas Convention Center on the weekend of September 18 and 19. Come visit us at booth #1182.
For more information about International Dehydrated Foods, Inc. or CHX|ISO™ Chicken Protein Isolate Powder, visit idf.com or contact Erin Danastasio at [email protected]. For further details on the 2015 Joe Weider’s Olympia Fitness & Performance Expo, visit mrolympia.com.
Marketing Communications Manager Erin Danastasio, International Dehydrated Foods, Inc., http://idf.com, 417-881-7820, [email protected]
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