K’NEX® to Showcase Life-Size Lincoln Logs® Cabin at NY Toy Fair
(PRWEB) January 27, 2016 -- K'NEX, the US construction toy company focused on Building Worlds Kids Love®, will be introducing its 2016 product line to retailers and media during American International Toy Fair®, being held February 13th through the 16th in New York City at the Javits Center.
K’NEX, who licenses the Lincoln Logs brand from Hasbro, is excited to celebrate the 100th birthday of Lincoln Logs in 2016! In 2015, in anticipation of the centennial, production of the iconic log building toy was brought back to the United States for the first time in nearly 60 years!
Constructed by a group of K’NEX designers and engineers, the life-size Lincoln Logs cabin stands over 7 feet tall, and is made up of more than 6000 logs. Located in the Crystal Palace on the third level of the Javits Center, Toy Fair attendees are welcome to visit the cabin, take their picture with it, and then enter a contest for a chance to win one of four Lincoln Logs Collector’s Edition Village Building Sets.
Retailers who are interested in adding Lincoln Logs products to their store shelves are invited to visit the K’NEX Booth, #4846, to take advantage of show specials and place their orders.
The remainder of the 2016 K’NEX product line is equally exciting, and features 25 inspiring new additions to its popular product lines, including 6 new interactive additions to the wildly popular STEAM themed building sets line, Mighty Makers®. 2016 also brings motorized, multi-shot, blasting action to the K-FORCE Build and Blast™ line.
Products will be on display in the K’NEX Booth (#4846) throughout the duration of New York Toy Fair.
For more information please stop by at Toy Fair – Booth #4846,
or contact Kate Loffio at kloffio(at)knex(dot)com for a digital copy of our press kit
About K’NEX Brands
Founded in 1992, K’NEX Brands, the world’s most innovative construction toy company, was established to make and sell what has become one of the world’s leading integrated construction systems for children, and is America’s STEM building solution. Winner of over 350 international awards and recognitions, K’NEX is focused on Building Worlds Kids Love® and encourages youngsters to “imagine, build and play.” From the living room to the classroom, K’NEX has building toys specially designed for every age group and skill level. The K’NEX family of brands includes K’NEX Building Sets, K’NEX Thrill Rides, K’NEX Education®, K-FORCE Build and Blast™, Beasts Alive®, Mighty Makers®, Mario Kart Wii™, Mario Kart 7™, Mario Kart 8™, Super Mario™, Plants vs. Zombies™, Lincoln Logs® and Tinkertoy®, under license from Hasbro, and more. Since 1992, The Rodon Group®, a subsidiary of K'NEX Brands, L.P., has manufactured over 36 billion parts for the K'NEX building toy system. Join us as we help build the leaders of tomorrow. For more information, please visit http://www.knex.com or http://www.rodongroup.com.
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Kate Loffio, K'NEX Brands, http://www.knex.com, +1 (215) 996-4209, [email protected]
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