KC-area Businesswoman Delivers Stylish Approach to New Series About Personal Branding at Work
Kansas City, MO (PRWEB) September 06, 2016 -- STOMP, stompatwork.com, is tapping into the $116 billion women's workwear industry by inspiring women to forge their own unique style to strengthen their brand image at work. The new web series is a humorous and irreverent take on workplace fashion. Through a series of web videos, STOMP founder Vanessa Zambo addresses through real-life experiences the fashion challenges women encounter while balancing the many priorities in their lives – and delivers on-trend style solutions.
Zambo believes that STOMP resonates with working women because it’s led by a corporate vice president who has built her brand in a male-dominated company over the past 11 years. "STOMP is multifaceted in that’s its first about women in business and being your unique self,” said Zambo. “Knowing what’s acceptable in your company culture around work dress is important, and women are rewriting those rules with a lot of finesse. We don’t have to look like our male counterparts to be successful in the boardroom.”
STOMP’s ancillary goals are to save women time by showcasing seasonal trends and where to buy them. With a shortage of women’s workwear blogs, STOMP differentiates with its humorous video series featuring stories straight from the workplace.
Since the launch of STOMP in April, Zambo has been featured and written for news stations, magazines, and digital publications across Kansas City. She regularly features international brands such as Zara, Banana Republic, and JCREW and is an affiliate for Nordstrom and Vince Camuto. STOMP videos and fashion insights about casual Fridays, the effect of color on your wardrobe, and how to edit your closet are available through Facebook, Pinterest, and Instragram as well as the website, stompatwork.com.
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About Vanessa
Vanessa Zambo is a senior principal and the vice president of marketing and communications for a large engineering firm headquartered in Kansas City. She has an MBA with an emphasis in International Business and a Master of Journalism from the University of Kansas. In addition to her experience in large corporations within the Architecture, Engineering and Construction industry, she has 10 years in sales for various retail stores as well as owning an online handbag business. Her most notable fashion experience is her love for getting dressed every single day, which has led to being a work wear blogger. Zambo serves on the Executive Advisory Board for Rightfully Sewn, a non-profit that is dedicated To subscribe, visit stompatwork.com.
Vanessa Zambo, STOMP, http://www.stompatwork.com, +1 913-486-6697, [email protected]
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