Long Island SEO Company, fishbat, Discusses the Benefits of Video Marketing for Brands and Businesses
PATCHOGUE, N.Y., May 21, 2018 /PRNewswire-iReach/ -- Long Island SEO company, fishbat, breaks down the advantages of video marketing for companies looking to maximize their digital marketing strategy.
Video has turned out to be a great way to market businesses and brands. Of course, this is not surprising. Video is a visual medium, so videos are built to capture attention better than text. Watching a video is also easier than reading a post.
Those looking to take advantage of the human tendency to gravitate toward video will likely enjoy a profitable return so long as they produce quality videos which are those that their target audiences find relevant, useful, and exciting.
More specifically, here are some of the benefits of video marketing for brands and businesses:
- Videos are cost-effective content. Once you create a video, you can share it across multiple platforms and include it in numerous posts. A picture says a thousand words, so a video is an excellent way to communicate a lot of information in a small space. Videos are also great at explaining complex topics.
- Videos increase engagement. Anyone that plays your video is more engaged than someone who received an email. Ideally, you want to move all your followers from being passive recipients of content to active members of your community. By hitting play on your video, your audience has increased their level of engagement and expressed interest in your brand/business.
- Videos provide face time with prospects and clients. Time spent face-to-face is hard to replace, even in today's digital age. A video gives clients the face-time they crave on a mass level. For you that means means fewer hours worked, better relationships with more clients, and ideally, higher profits.
- Videos contribute to better SEO rankings. Videos are popular among users, so naturally, they help to catapult search engine rankings. Brands and businesses should try to include as many quality videos as possible on their website and social media platforms.
ABOUT FISHBAT
fishbat Long Island SEO Company is a full-service digital marketing firm that takes a holistic business approach to their clients' digital marketing programs. The fishbat team understands the importance of business principles just as well as the nuances of the latest digital technologies. fishbat offers every digital marketing service available from digital marketing research and planning to brand development to website and asset creation through social media management and search engine optimization programs - all custom calibrated for both B2B and B2C businesses.
Media Contact: Scott Darrohn, fishbat Media, 855-347-4228, [email protected]
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SOURCE fishbat
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