mGage to Host Panel on the Future of Mobile Messaging in America
NEW YORK, Sept. 5, 2018 /PRNewswire-iReach/ -- mGage, a Vivial company, will host a panel discussion on the trends and technologies that are shaping mobile messaging for businesses at the 2018 Mobile World Congress Americas in Los Angeles on September 13. With more than 6 billion texts sent in the U.S. each day, mobile messaging is a critical element of any brand's marketing approach or customer care solution.
The interactive discussion, entitled, "The Era of Smart Messaging is Here," will provide insight into the leading innovations in mobile messaging today. Experts from Google, GSMA and Sprint will showcase how services, such as Rich Communication Services (RCS) Business Messaging and Chatbots, are opening up new frontiers for businesses to have richer, more dynamic, interactive and intelligent conversations with customers. The panel will share how brands are using these technologies today and provide a look into what the future holds for mobile messaging.
The panel will be moderated by Denisse Goldbarg, Global Chief Operating Officer at mGage. The session will include an introduction on the state of mobile messaging by Jim Continenza, Chairman and CEO of Vivial and mGage. Leaders from the world of mobile and representatives from top brands will join mGage to give their unique perspectives on the evolution of mobile messaging, including:
- Todd Parker, Global Head, Business Development at Google, Messaging-as-a-Platform (MaaP) Business
- David O'Byrne, IP Communications Project Director at GSMA
- Stephanie Lashley, Product Manager at Sprint
The panel will take place on Thursday, September 13 from 1:00 to 2:00 p.m. at the Los Angeles Convention Center located at 1201 South Figueroa Street. The event is FREE to all Mobile World Congress Americas show attendees who can reserve space at the panel here. Show attendees are also invited to visit the mGage booth (Hall West Stand W.1715) for demonstrations of the latest messaging technologies.
ABOUT mGage:
mGage is a global mobile engagement provider helping brands create powerful and interactive connections with customers. We partner with enterprises to deliver high volume time-sensitive promotional and transactional messages across key messaging channels including SMS, MMS and RCS. We serve 1,000+ enterprises and are a trusted connection for more than 500 carriers across the globe. Our broad and deep expertise in the ever-changing mobile technology industry makes us sought-after experts, trusted advisors and the go-to partner for innovative companies that look to use mobile to their best competitive advantage.
For more information, visit mGage.com.
Media Contact: Richard Manfredi, mGage, 323-309-8968, [email protected]
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