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Making Sense Expands to the East Coast Opening an Office in Boston
  • USA - English


News provided by

Making Sense

Jul 23, 2013, 04:00 ET

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Making Sense Opens an Office in Boston
Making Sense Opens an Office in Boston

San Antonio, Texas (PRWEB) July 23, 2013 -- Seeking to maximize high quality services to world class clients Making Sense has opened an office in Boston, Massachusetts. The opening of the Boston office and expansion East follows the company’s recent hiring of Robert Matthews as the company’s VP of Business Development to introduce the Nearshore hybrid delivery model for Microsoft .NET, mobile applications and UX services from Argentina.

Helping our clients pivot to rapidly change a product offering or introduce a new feature to the market is how we provide our customers the competitive advantage they need.

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In Making Sense’s new office in Boston, Robert is responsible of new business development, strategic management, sales, and entrepreneurship. He maintains constant meetings with Making Sense’s direct clients and strategic alliance partners like Microsoft, that can extend the reach of the company into the U.S.

Rob also leverages his experience and knowledge of the outsourcing market to raise awareness for the benefits of the Nearshore model. The main benefits of this model are same time zone, cultural affinity and access to top tier talent. In many cases proximity allows for similar lifestyles, customs and styles of communications. Finally, it is also important to mention that this model promotes easiness in interaction between companies. Those Agile projects that demand constant communication with the outsourcing partner can easily take place due to similar working hours.

The presence of a Boston office “will enable us to serve a wide range of companies that use Microsoft .NET technologies from Fortune 1000 companies to innovative start-ups and the funding Venture Capital firms that the Boston area is so well known for,” said Matthews. “Helping our clients pivot to rapidly change a product offering or introduce a new feature to the market is how we provide our customers the competitive advantage they need,” added Matthews. Some of the firm’s notable clients include Dell, AMD and Rackspace.

Since it was founded in 2006, Making Sense has dedicated its efforts to offering excellent software strategic services, as means of creating long and lasting relationships between companies and their clients. The company is strongly committed to create applications and products that are enjoyable for users and profitable for partners implementing cutting edge technologies.

“We are excited to be opening an office in Boston that will allow us to be closer to customers on the East coast,” said Cesar DOnofrio, CEO of Making Sense. “We have seen that offering nearshore same time zone service combined with an onsite customer relationship and project management teams is a new and refreshing option for clients that historically only used offshoring development work in India and other parts of Asia.”

Recently, Making Sense was chosen by the Chamber of Software and IT Services Companies of Argentina (CESSI), as IT representative to the new United States ArgenTIna IT office in Austin, Texas. Nancy Medica, Making Sense’s Communications and Marketing Manager is the new Delegate who is now serving as an important communications, policy, and membership link between all the companies who are part of the International Network of IT businesses.

The city of Boston was chosen as the home of the new office due to Making Sense’s initiative of better serving existing clients who are in the Massachusetts, New York and New Jersey area. The company is determined to offer its clients the possibility to have constant, in-person meetings visiting the new office located at One Boston Place without having the necessity to travel to the South Central Part of the United States

On the other hand, the city of Boston is known for its high standards in education and the talent of its graduates. The city is home to Massachusetts Institute of Technology (MIT) University, established in 1861 and one of United States’s private universities with a strong emphasis on scientific, engineering, and technological education and research.engineering and exact sciences. Moreover, Harvard University is one of the most prestigious institutions for IT careers throughout the country and is also in the city. Boston is also a city known worldwide for capturing innovative entrepreneurs and tech innovators like Monster Worldwide, Bose Corp. and Staples.com, which is second only to Amazon as the nation’s largest, Internet retailer.

Massachusetts, together with New York and New Jersey in the East Coast welcome thousands of entrepreneurs who attend different international forums and conferences each year. Among the most renowned forums, we can name the World BPO/ITO Forum that takes place in New York and brings both strategic and operational issues to the fore while providing solutions to address the needs of CIOs, CFOs, CEOs and executive teams.

By settling in Boston, Making Sense is looking forward to helping build a stronger critical mass of brand-name tech companies in the city, and improve on newly emerging tech opportunities including cloud computing, and mobile tech.

Making Sense is constantly renewing its essence of offering high quality services and maintaining its unique spirit of passion and dedication that it brings to the pursuit of technical excellence.

About Making Sense

Making Sense is an IT company specializing in the development and implementation of software and web applications for different companies since 2006. It has over 120 employees who work in different offices located in United States, Argentina and Mexico.

The company specializes in offering the latest software development strategies, and has several partners throughout the world. Some of its most prominent clients include Rackspace, DELL and AMD. One of Making Sense’s most well-known products include Doppler™, the most widely used email marketing tool in Latin America, which allows users to create, send, analyze and optimize the user’s email marketing campaigns very simply, fast and effective; and Lander™, a tool that enables the creation of landing pages in minutes.

In recognition for its work in fostering Argentina IT outsourcing to the U.S., Making Sense received in December 2012 a special mention at the Polo IT Buenos Aires event. The company was also chosen by the Chamber of Software and IT Services Companies of Argentina (CESSI), as IT representative to the new United States ArgenTIna IT office in Austin, Texas.

Making Sense is constantly renewing its essence of offering high quality services and maintaining its unique spirit of passion and dedication that it brings to the pursuit of technical excellence.

Contact:
Making Sense LLC
Robert Matthews
Business Development
210-807-3552
rmatthews(at)makingsense(dot)com

Nancy Medica, Making Sense, http://www.makingsense.com, 210.807.3540 1105, [email protected]

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