Marketing Experts Andrew J. Cass and Dan Kennedy Release Second Edition of Their Book ‘The Ultimate Success Secret’, in Collaboration with South Florida Entrepreneurs
Miami, FL (PRWEB) December 13, 2013 -- Andrew J. Cass and Dan Kennedy, two nationally acclaimed marketing experts, announced the release of the second edition of their published book ‘The Ultimate Success Secret: South Florida Edition’. Andrew Cass will be presenting a panel including other South Florida entrepreneurs who have contributed to the book, at the December 18 event of the Renegade South Florida Entrepreneurs group, in partnership with the Miami Chapter of Glazer-Kennedy Insider’s Circle (GKIC), directed by Cass. The event will take place in Hollywood, Fla., from 3-6 p.m. and is free for first-time guests who are encouraged to register at http://www.nobsmiami.com/event.
The book dives into a wide variety of personal stories that bring readers to the ultimate conclusion about what single element it really takes to succeed. Since the Glazer-Kennedy Insider’s Circle is recognized for focusing on ‘what’s working today’ strategies, the second edition offers a current approach, now reflecting the progresses and changes in sales, marketing, and business practices.
Cass stated that the main topic of this book is the one essential common trait all high-achievers seem to share, himself included: the ability to take action. “Movement is magnetic. Action is attractive,” he offers.
While highlighting his own successes, Cass also revealed a professional admiration for his “guru”, Dan Kennedy, the driving force behind ‘The Ultimate Success Secret’. Kennedy has been identified as the highest paid and most sought-after marketing strategist and copywriter in the country, which justifies Cass’s commitment to the principles offered by him. “No one has influenced my success more than Dan Kennedy. In fact, it’s safe to say that no one has influenced the success of more entrepreneurs, small business owners, and sales professionals in the United States, to date, than Dan Kennedy.”
Inside the pages of the new edition, Cass also introduces eight of his Chapter Members, who have been invited to co-author the book, due to their noteworthy professional achievements - RJon Robins, Carlos Castellanos, Mande White, Alle Van Calker, Dwight Woods, Christine Myers, Debbie Wysocki, and John Tate. About those members and their local entrepreneurs group headed by Cass, he adds, “In our Renegade South Florida Entrepreneurs group, we are about creating and possessing skills of empowerment. We are up to something here a whole lot more significant than just some marketing strategies that make some money.”
Entrepreneurs are invited to attend the next Renegade South Florida Entrepreneurs group event on December 18. Monthly event topics provide insight into marketing tactics that can immediately impact their business, and this event additionally allows attendees to hear from the co-authors of ‘The Ultimate Success Secret: South Florida Edition’ in a special panel. Guests will receive a free copy of the book, and as a bonus, witness the unveiling of ‘mind control’ sales copy techniques. Registration is available at http://www.nobsmiami.com/event.
About Andrew J. Cass:
Andrew is a nationally recognized expert and speaker on the topics of Direct Response Marketing and Direct Sales training. He is the founder and publisher of the first-ever iPad Magazine (iMag) on the topic of 'selling', now featured on the Apple Newsstand, "Direct Selling Insider" Magazine, and is host of the Podcast radio show, "Sales Velocity."
Andrew currently owns his own direct sales company in the Mobile Marketing space, RemarkaMobile, and is also the Director of the Renegade South Florida Entrepreneurs group, in partnership with the GKIC and Founder & Publisher of Renegade South Florida Entrepreneur Magazine. More information is available at http://www.AndrewJCass.com.
Natalia Pinheiro, PR Machine, http://www.nobsmiami.com, +1 5612128024, [email protected]
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