SCOTTSDALE, Ariz., Nov. 29, 2017 /PRNewswire-iReach/
Trevor Moawad, long-time mental conditioning expert and President of the Moawad Consulting Group, has been selected as The Sports World's Top Mental Conditioning and Sport Psychology Expert (Best Brain Trainer) by Sports Illustrated in its November 20-27, 2017, 'The Best Issue.'
Story here: https://www.si.com/edge/2017/11/17/russell-wilson-trevor-moawad-mental-conditioning-brain-trainer
As Sports Illustrated describes, "Our goal [as the magazine] was to create a real-time hall of fame of the best…the best ones stick with you. The most talented. The most intelligent. The most compelling…the best of sports right now – the players and the stories you know, the undersold stars and the secret weapons you don't."
As a life-long reader of Sports Illustrated, Trevor is honored with the recognition. "When SI first reached out it was an incredible honor. I've grown up with the magazine my whole life, so any opportunity to be recognized by their staff is a significant acknowledgement to me personally," said Moawad.
"The mind does really matter," says Moawad, "The more awareness we can drive to organizations committed to developing these skills, the better. To me, a rising tide lifts all boats."
Moawad also believes the honor is important for the relatively small field of mental conditioning, sport psychology and the variety of disciplines related to 'brain training,' an industry in which he was born and raised. In the 1970s, Moawad's father, Bob Moawad, was a Washington state-based pioneer of the newly emerging motivational engineering that organizations would soon embed in their corporate cultures. Bob Moawad worked with top tier enterprises like NASA, Boeing, Starbucks and Coca-Cola.
The praise for Trevor has spread throughout the sports industry. Both Russell Wilson and his agent Mark Rodgers weighed in on Trevor's recognition:
"With so many people having a voice in an athlete's career, Trevor's narrative brings clarity, focus and peace of mind to their purpose. So, it's no surprise to me that Trevor was selected by Sports Illustrated as the very best at what he does," says Rodgers.
Long-time NFL client and Super Bowl winner, Russell Wilson, adds, "There's nobody that understands competitive nature and the mind in the midst of chaos better than Trevor. There are so many times where I have been able to visualize myself being in a situation and overcoming an obstacle—it's all about being the calm of the storm in the crucial moments…Trevor has been a difference maker in my career."
As for the future of 'brain training,' Moawad states, "I think this area of athlete and human development will remain a more challenging 'sell' based largely on its intangible nature. Having said that, for those of us who have been grinding at this thing for a long time now, our goal has been to find a way to add value, fit in, and find relevance within important organizations."
"SI's BEST ISSUE doesn't just raise mental conditioning's profile, but I hope it really validates those who've made a commitment to it. I thought Jamie [Lisanti] did an excellent job of really capturing what this unique industry is all about. Simply put, the right mentality is a competitive advantage."
About Trevor Moawad
Moawad has been consistently recognized both nationally and internationally as an industry leader in the mindset arena. Trevor Moawad is a 17-year sports business veteran and leading mental conditioning expert. His current list of clients include, Seattle Seahawks quarterback Russell Wilson, Florida State football coach Jimbo Fisher, Georgia Football coach Kirby Smart and strategic partners in the armed forces special operations community. For more information about Trevor, visit http://moawadconsultinggroup.com.
About The Moawad Consulting Group
The Moawad Consulting Group is a dynamic organization committed to delivering advanced mindset solutions to the driven leader(s) in the world's most competitive environments. We have one focus for our clients: continuous improvement. Our engagements have been long-standing mutual commitments built upon added value and the ability to support and solve problems for Tier 1 organizations. We have supported 5 NCAA National Football Championships in the last 8 seasons and we have a proven track record of motivating the motivated, serving this country's elite professional, collegiate, military, and top business organizations with the end goal of both enhancing and improving present performance. Nothing happens by accident. Good or bad.
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