New Apex Insight TV Production report series quantifies market sizes and sets out forecasts for each leading European market
London (PRWEB UK) 31 July 2013 -- The reports cover each of the seven leading markets - France, Germany, Italy, Netherlands, Poland, Spain and Sweden - alongside the UK which was the subject of another recent Apex Insight study (UK Television Production: Market Insight Report).
Each report describes the structure and operation of the respective markets in detail. This includes identifying the main customers, probing the factors which are influencing their commissioning behaviour, describing the roles of the super-indies and local independents, benchmarking aspects of the markets and their performance and setting out a forecast supported by relevant evidence.
In addition to this, Apex Insight's research includes profiles of the leading production companies in the particular market. Estimates based on interviews with market experts are used to fill in gaps in publicly-available data.
A broad range of industry trends and their implications for the TV production markets are explored. These include the impact of poor economic performance and austerity policies in many countries on industry finances, the growth of reality TV and other non-scripted genres, competition to traditional TV networks from pay-TV and other entertainment forms, the growth of deficit funding and the increasing importance of international distribution and exploitation of digital rights to enable productions to be financed.
The reports are based on data from industry and company sources as well as discussions with those involved in the market. Findings are presented clearly and concisely in a document which makes extensive use of charts and tables to illuminate points and support conclusions.
They are intended for TV production companies themselves as well as private equity and other investors, banks, analysts, consultants, government / regulators and other parties with interests in the industry.
About Apex Insight
Apex Insight is an independent provider of research, analysis and advice covering business-to-business markets in the UK and Europe. The team has advised the management of, and investors in, media sector clients including the BBC, Endemol, Channel 4, Reed Elsevier and EMAP.
Frank Proud, Apex Insight Ltd, http://www.apex-insight.com, 020 7100 7239, [email protected]
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