NextGen Marketing Group™ Introduces New Nationwide Digital Product Consulting Practice
Iowa City, Iowa (PRWEB) November 13, 2014 -- Greg Crosby, Founder and CEO of the Next Gen Marketing Group™ announced today the company is launching a new consulting practice focused exclusively on helping companies develop and launch new technology-based digital products. The company has recruited a team of top national experts who are available to assist clients with digital product strategy, design, development, launch, life-cycle management and product measurement for their new initiatives. Primary industries of focus will be Health Care, Pharmaceuticals, Fitness and Wearables, Telecommunications, Internet, Technology, Energy and Consumer Packaged Goods and Services.
The NextGen Marketing Group™ was founded in 2007 by Mr. Crosby and is based in Iowa City, Iowa with virtual offices in key markets across the country. NextGen Marketing Group™ has worked with both large and small firms across the U.S. Signature clients have included Otsuka Pharmaceuticals, Becton Dickinson, Decision Resources Group, DISH Network, US Cellular, Georgia-Pacific, DEX One and Aircell Communications/Go-Go In-Flight. In addition, NextGen Braintrust™ experts have led digital product initiatives at firms such as Sprint, CenturyLink, Level3 Communications, US WEST, TCI Cable and McLeodUSA.
“In today’s business environment, digital technology has become an integral part of most industries and their new product initiatives”, said Mr. Crosby. “Industries like Health Care, Pharmaceuticals, Consumer Packaged Goods, Energy, etc., are rapidly integrating wireless, mobility, cloud services, and virtual technologies into their product strategies. However, many of them lack the critical experience and expertise to efficiently and successfully launch these new digital products. That is where the NextGen Marketing Group™ comes in and the value we bring to our clients. We can save them a tremendous amount of time, money and frustration by working alongside them as they go down this new path”, said Mr. Crosby.
The NextGen Braintrust™ digital product experts are available to work with clients as Advisors, Strategic Project Leaders, and Interim Staff to provide expertise at any phase of the digital product life cycle. The team can work onsite as needed or connect with clients virtually using a variety of communications and collaborations technologies leveraged by the NextGen Marketing Group™ to provide seamless, nationwide access to the experts across the team.
The company offers a variety of affordable engagement options ranging from very reasonable hourly rates to flat rate project or retainer programs. Large projects can be customized for specific resource and expertise requirements and to work within client budget constraints.
The NextGen Braintrust™ digital product experts are now available nationwide for clients as needed. Biographies of each NextGen Braintrust™ expert and detailed information on the company’s services can be located on the company’s new website at http://www.nextgenmktg.com.
About NextGen Marketing Group™
The NextGen Marketing Group™ is a national, virtual consulting firm specializing in helping companies define, develop and launch new digital products. The NextGen Braintrust™ experts consist of highly credentialed digital product executives who have successfully developed and launched hundreds of new digital products for many iconic brands within the last decade. They are available to work with clients as Advisors, Strategic Project Leaders, or Interim Staff under a variety of affordable compensation programs.
For more information on the NextGen Marketing Group™ please visit the company’s website at http://www.nextgenmktg.com, or call 1-877-5NXTGEN (877-569-8436). Follow or friend us on social media through LinkedIn, Twitter, Facebook, Google and YouTube.
Media Contact:
Jan Bell
NextGen Marketing Group/PR Support
(877) 569-8436 or 319-887-5665
info(at)nextgenmktg(dot)com
Jan Bell, NextGen Marketing Group, http://www.nextgenmktg.com, 1-319-887-5665, [email protected]
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