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NurturMe Introduces First Ever Pure Quinoa Cereal for Infants


News provided by

NurturMe

Mar 20, 2014, 06:05 ET

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NurturMe's New Organic Quinoa Baby Cereals - supporting baby's growth naturally
NurturMe's New Organic Quinoa Baby Cereals - supporting baby's growth naturally

Austin, Texas (PRWEB) March 20, 2014 -- NurturMe, the family of certified-organic, dried fruit and veggie meals and snacks for little ones, today announces the launch of the first ever pure quinoa cereal in the baby food aisle. A new healthy alternative to traditional rice cereals, NurturMe’s Organic Quinoa Baby Cereal offers parents a weaning option that is rich in nutrients, gentle on the tummy and supports baby’s growth – making it a perfect first food for infants.

The concept of introducing quinoa as a first food alternative to traditional rice cereal is particularly appealing.

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Pronounced “KEEN-wa”, quinoa is a protein-packed ancient grain with a nutritional profile similar to breast milk, along other superior benefits – including all essential amino acids, natural fiber, choline and antioxidants. Made from 100 percent supergrain, NurturMe’s new infant cereals are a complete and balanced protein, iron fortified (50% daily value), easily digestible and gluten-free.

According to Dr. Laura Jana, a nationally recognized pediatrician, parenting expert and award-winning author of Food Fights and Heading Home with Your Newborn, quinoa offers parents the opportunity to introduce healthy eating habits right from the start, a practice she actively promotes. Says Dr. Jana: “Given that quinoa has long been recognized for being both nutrient-rich and easily absorbed, not to mention less allergenic than other grains, the concept of introducing quinoa as a first food alternative to traditional rice cereal is particularly appealing.”

NurturMe’s new Organic Quinoa Baby Cereal is also the first and only infant cereal to offer 100 percent naturally occurring nutrients from whole foods. Unlike synthetic nutrients, which can cause constipation and indigestion, plant-based vitamins and minerals are easily digested and improve baby’s overall nutrient absorption. The cereals are available in two flavors – Pure Protein-Packed Quinoa and Quinoa + Apple Blend – and retail for $5.75 per 3.7 ounce bag.

“We’re always searching for new and sustainable ways to make mealtime healthier and more nutritious for little ones while also convenient for busy moms and dads,” says Caroline Freedman, founder and CEO of NurturMe. “Our new Organic Quinoa Baby Cereal offers parents a new healthy weaning alternative to traditional rice cereals – finally – that is packed with protein and other vital nutrients, allergy-free and gentle on little tummies at the same time.”

NurturMe’s quinoa cereals are certified organic, gluten-free, non-GMO and kosher, with no added salts, sugars or preservatives, and are produced in support of sustainable, organic Andean farming. They are available for purchase nationwide online and will arrive in stores later this month. Visit nurturme.com for more information, including where to buy in your neighborhood.

About NurturMe
NurturMe is the first and only family of certified-organic, dried fruit and veggie meals and snacks created to nourish healthy growth and overall wellness in little ones. Bursting with vital nutrients and fresh organic flavor, NurturMe’s Quinoa infant cereals, dried NurturMeals wholesome baby food and Yum-a-Roo’s toddler snacks help parents feed their children better from first bites to first steps, and everywhere in between. Made from specially selected super fruits and veggies that are quick-dried in order to preserve freshness, flavor and vital nutrients, NurturMe baby and toddler foods are certified organic, gluten-free, non-GMO and kosher, with no added preservatives, sugars or salts. They’re also super lightweight and made in the USA, leaving a smaller carbon footprint on our planet than the other options found in the baby aisle. http://www.nurturme.com

Cindy Young Vanhoutte, NurturMe, http://www.nurturme.com, +1 512-585-0394, [email protected]

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