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Oak furniture retailer OAKEA strengthens ties with innovative factory in Vietnam
  • USA - English


News provided by

OAKEA Stock2u

Jul 30, 2013, 19:00 ET

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OAKEA's Oak furniture website
OAKEA's Oak furniture website

They don’t just meet minimum requirements for the health of staff – they go beyond this and more.

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Hereford, Herefordshire (PRWEB UK) 31 July 2013 -- Oak furniture retailer OAKEA is to strengthen ties with an innovative and forward thinking factory in Vietnam. The Tan Thanh factory is a family run business with an environmentally and people friendly ethos. OAKEA designs and produces its own ranges of oak and pine furniture, and is looking to work with a new factory. During a recent QC visit to Vietnam the company’s director Henrik Pontoppidan visited the Tan Thanh factory, he commented “The first thing that strikes you is that everyone from bottom to top meets you with genuine smiles - an incredibly positive, contagious and engaging attitude throughout the work force of 1000 people. But then the reason for this dawns on you. It's because these people are treated with more respect and support by the company than imaginable.”

The Tan Thanh factory, situated in the Binh Duong Province, controls the whole of its own production chain, from the smallest Oak Stool through to the largest Oak Wardrobe. The factory uses its own saw mill, to buy logs direct, ensuring that they are ethical and legal, and provides full certification to the end retailer. The owner cycles around the huge property, but at the same time applies modern technology, skills, knowhow and education to a much higher standard than normally seen in an oak furniture factory. The technology is specifically designed to have a low environmental impact. “They don’t just meet minimum requirements for the health of staff – they go beyond this and more.” continues Henrik. The owners are committed to education and provide a school for the children of the workers. They also grow their own crops of vegetables which are distributed to staff.

“This factory doesn’t just make decisions on cost, they want what’s best for their workers and for the environment.” continues Henrik. The factory currently doesn’t have a partner in the UK. OAKEA is set to become the first British retailer to work with the pioneering factory. “We are delighted to have found them as they encompass everything we are looking for, the right attitude, staff loyalty and a company that cares about its impact on the world.”

OAKEA designs and imports four ranges of Oak furniture and a range of Pine bedroom furniture. The ranges encompass four popular designs ranging from modern to traditional. The company specializes in functional furniture with added features, such as DVD drawers on the Oak TV Units, and Oak Dining Tables that extend from the leg for extra leg room. The Tan Thanh factory is now producing new samples for OAKEA, with a view to being a long term supplier.

Victoria Branson, OAKEA Stock2u, http://www.oakea.co.uk/, 0845 519 4506, [email protected]

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